Valeria Guerra

Communications Senior Manager @ Ternium

About

+8 years specializing in strategic communication, stakeholder engagement and brand-building initiatives to strengthen corporate reputation and support business goals. _Strategic Consulting _Event Planning _Communication Campaigns _Audiovisual Management _Brand Development _Change Management _Leadership _Cross-Cultural Team Coordination and Integration

Country

Mexico

City

Monterrey

Industry

Mining & Metals

Skill

Strategic Communications, Communications Strategy, Project Management, Corporate Communications, Crisis Management, Event Planning, Critical Thinking, Creative Writing, Editing, Sales Operations, Public Relations, Social Sciences, Teamwork, Technical Writing, Photoshop, Research, Leadership, Negotiation, Social Media, Microsoft Office

Experience

Communications Senior Manager

Ternium

2024-10 - Present · 2 yrs

Corporate campaigns, leadership consulting, reputation strategies.

Communications Manager

Ternium

2023-2 - 2024-9 · 1 yr 8 mos

Monterrey, NLE

Corporate Communications Specialist

Ternium

2019-7 - 2023-2 · 3 yrs 8 mos

Monterrey Area, Mexico

Responsible for the global internal communications. - Planning, development and execution of corporate communication campaigns. - Consultant to all core areas of the company, from Safety and Environment to Human Resources and IT.

Communications Analyst

Ternium

2018-1 - 2019-6 · 1 yr 6 mos

Monterrey Area, Mexico

Responsible for the internal communications on all issues related to Safety and Quality in Ternium Mexico. - Development of strategic communication campaigns. - Planning and execution of events to recognize Industrial Excellence. - Supporting directors and managers to connect with their teams through periodic town halls.

PR/Media Intern

Adrienne Arsht Center for the Performing Arts of Miami-Dade County

2017-6 - 2017-8 · 3 mos

Miami/Fort Lauderdale Area

- Group Leader Assistant and PR Volunteer for the 9th edition of the AileyCamp, project of the Alvin Ailey American Dance Theater. This international experience implied event planning and production for photoshoots and articles on the camp for local media outlets. *The AileyCamp is hosted at the Adrienne Arsht Center for the Performing Arts in Miami, Florida.

Communications Intern

Ternium

2017-1 - 2017-6 · 6 mos

Monterrey Area, Mexico

Assistant Editor at International Steel company. - Editing and writing articles for the institutional paper and the intranet.

Community Manager Intern

Inter American Press Assn

2016-7 - 2016-12 · 6 mos

Miami/Fort Lauderdale Area

- Creation and curation of digital content, focused mostly in Social Media: Facebook and Twitter. - Contributor at the organisation magazine “Hora de Cierre” with investigative articles of Social Networks Development and the Right of be forgotten. *Full-time internship.