Valentina Valdes Donoso
FP&A Manager @ UCC
About
Senior leader with 10+ years of experience driving strategy and business performance in B2C and B2B organizations. Skilled in building high‑impact teams, aligning cross‑functional efforts, and accelerating capability development to achieve sustainable results. MBA graduate from a globally top‑ranked business school recognized for academic excellence and cultural diversity.
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Chile
Higher Education
Planificación y Análisis Financiero (FP&A), Indicadores clave de desempeño, Finanzas, Estrategia digital, Gestión operativa, Planificación y análisis financieros corporativos, Estrategia empresarial, Gestión de proyectos, Innovación en productos, Planificación estratégica, Estrategia, Desarrollo de productos, Planificación de proyectos, Desarrollo empresarial, Elaboración de presupuestos, Marketing, Metodologías ágiles, Product development process, Investigación de mercado, Marketing integrado
Experience

FP&A Manager
Chile
• Designed and centralized the UCC Corporate Management System through advanced Power BI reporting, enabling unified visibility of operational and strategic KPIs across the organization. • Led the Holding’s end‑to‑end budgeting process, establishing governance, timelines, and analytical frameworks to ensure financial alignment and accountability. • Directed the monthly forecasting and rolling forecast cycles, transforming them into forward‑looking tools for decision‑making and performance optimization. • Developed financial and performance reporting for executive leadership, including P&L management, monthly and quarterly reports, variance analysis, and KPI tracking. • Led digital transformation initiatives as Project Manager for the modernization and automation of financial systems and corporate reporting.

Subgerente Corporativo de Control de Gestión y Revenue Management
• Diseño del sistema de informes operativos para el Holding, estandarizando métricas y mejorando la comparación de performace entre unidades de negocio. • Diseño del sistema de informes de gestión comercial (cantidad de transacciones, margen bruto por línea de negocio, segmentación de clientes, venta cruzada, otros). • Business partner multifuncional, proporcionando análisis ad‑hoc y perspectivas alineadas con las necesidades del negocio. • Análisis de los procesos y la estructura organizacional de la empresa, con foco en la eficiencia, la claridad de roles y la alineación estratégica. • Liderazgo, formación y mentoría de equipos, potenciando el desarrollo de capacidades y promoviendo una cultura de alto desempeño.

Senior Line Manager
Santiago, Región Metropolitana de Santiago, Chile
• Led the Packaging Intelligence division, representing more than 50% of the company’s total revenue. • Directed and implemented a US$6M strategic plan designed to strengthen local expansion through differentiation and value‑added solutions, presented to C‑Level executives and senior stakeholders. • Established an effective commercial structure aligned with the objectives of our strategic business partner. • Managed key accounts and developed growth plans for strategic clients, securing service contracts valued at over US$2M per year. • Drove business growth, closing fiscal year 2020 with sales performance exceeding 80% in products and over 100% in inputs. • Conceptualized, assessed, and developed the “Weekend Service” project, ensuring a new revenue stream and elevated service excellence.

Product Manager Strapping & Banding - Business Strategy and Innovation
Santiago, Chile
• Comprehensive management of the business and its key KPIs, including Sales, Contribution Margin, EBITDA, Inventory Turnover, among others. • Achieved budget overperformance of 10% and 7% for each business line, respectively. • Designed new value propositions based on customer needs and seasonality, applying agile methodologies and developing detailed Customer Journeys. • Developed sourcing solutions from Asia, securing a 7% reduction in import and local distribution costs. • Served as sponsor of the “Zero Waste” innovation project, implementing agile practices to develop a sustainable customer experience aimed at reducing single‑use plastic consumption.

Senior Product Development - Personal Care division at Softys
Santiago, Chile
• Led high‑impact strategic initiatives and project evaluations across all eight Latin American countries. • Oversaw the end‑to‑end product development and innovation process for three categories: baby care, feminine protection, and light incontinence. • Responsible for implementing a new co‑creation model between CMPC and a key supplier in China, achieving a 20% reduction in manufacturing costs and a 25% decrease in time‑to‑market. • Led the strategic project “Finished Product Standardization – Latam,” addressing the questions of where and what to produce, and defining an optimal product portfolio across five countries in the region. • Implemented, coordinated, and monitored the Innovation Pipeline with an annual value exceeding US$1.5 million.

Product Engineer - Feminine hygiene
Santiago, Chile
• Developed new suppliers with a focus on building long‑term, sustainable partnerships. • Coordinated the simultaneous production of the new Premium line across manufacturing facilities in Chile, Mexico, and China. • Effectively implemented raw materials and inputs that increased operational efficiency and reduced production costs in Chile. • Conducted systematic market and competitive research, identifying trends and new opportunities. • Performed cost and profitability analyses for new products, aimed at maximizing the contribution margin of the product line. • Researched the State of the Art in feminine protection products and published industrial designs with INAPI and INPI.
Valentina Valdes Donoso's Contact Information
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