Tzu-Chieh Chou
Marketing Manager @ ELITE CLOUD PTE. LTD.
About
Data-driven digital marketing professional with 4+ years of experience with SEO, SEM, advertising, website management, and data analysis. Be capable of optimizing online campaigns against industry benchmarks. Knowledge of the semiconductor industry across various application domains. Be able to generate content to communicate complex ideas with audiences from industry experts to the public.
Taiwan
New Taipei City
Semiconductors
Email Marketing, Search Engine Optimization (SEO), Data Analytics, Google Ads, Google Analytics, Digital Marketing, Data Visualization, Search Engine Marketing (SEM), Business Administration, WordPress, WordPress Design, Web Scraping, Regression Models
Experience

Senior Digital Marketing Specialist
台灣 Taipei City 內湖區
- Owned annual digital roadmaps: +20 % traffic, +256 % MQLs - Grew top-3 keywords 160 % → steady organic lift - Built GTM → GA4 → Looker dashboards, reporting time ↓ 90 % - Optimised APAC LinkedIn / Google / Meta ads, CPL ↓ 50 % - Sent 25 k tri-lingual newsletters (12 % OR) + long-tail content

Marketing Intern
Taiwan
- Aligned digital campaigns with sales goals - Ran competitor & keyword research for SEO / SEM - Wrote inbound blogs on WordPress; fixed weak pages via GA - Omni-channel sale event: 91,858 pageviews, +30 % visits - Grew Facebook by 2 k in 2 mo; ranked product keywords on Google first page
Education

Advanced Marketing Management
- MSc thesis: consumer sentiment vs. box-office performance in film industry - Scraped 1.26 M reviews/posts via Python; performed large-scale sentiment analysis - Built panel-data models to quantify eWOM’s dynamic effect on revenue - Managed end-to-end research: data cleaning, modelling, writing, and presentation

Business Administration and Management, General
- Social-media project: +100 likes & 60 organic reach per post in 2 months - Created tutorial post series boosting campus foot-traffic for local stores - Capstone: IMC & 4C plan for skincare start-up, rated “Excellent” by faculty
Tzu-Chieh Chou's Contact Information
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