Tutku D.
Deputy Store Manager @ Tiffany & Co.
About
With over a decade of experience in luxury retail, currently serving as Store Manager at Bottega Veneta, driving strategic initiatives, retail sales, and profit and loss management. The role emphasizes cultivating a high-performance culture while fostering collaboration and ensuring operational excellence. Dedicated to aligning retail strategies with Bottega Veneta’s luxury standards, the team is empowered through coaching and development to deliver seamless customer experiences. By leveraging a multicultural background and expertise in retail strategy, customer satisfaction and sustained sales growth are consistently achieved.
Türkiye
Istanbul
Retail
Stratejik İnisiyatifler, Perakende Satış, Kâr Zarar Yönetimi, Strateji, Araştırma, Ana Performans Göstergesi, Marketingmanagement, B2B, Detailhandel, Activeren van medewerkers, Administratie, Economics, Microsoft Excel, Teamwork, English, Finance, Microsoft Office, PowerPoint, Market Research, Management
Experience

Deputy Store Manager
Istanbul, Türkiye
I’m proud to share that I have joined as an Assistant Store Manager (Team Manager). At Tiffany, this role goes beyond a title it represents a leadership position that is deeply connected to the floor, the team, and most importantly, the client experience. With a team of 10 talented individuals alongside our Store Manager, my focus is to: • Lead from the floor and stay closely connected with the team • Elevate the client experience through strong presence and engagement • Support, coach, and grow each team member individually • Drive results through collaboration, consistency, and passion I truly believe that the strongest results come from being present, understanding the team dynamics, and creating meaningful client relationships every single day.

Bottega Veneta Store Manager
Greater Istanbul
As Store Manager for Bottega Veneta within operated by Beymen Group, I owned the full boutique business across P&L, KPI delivery, team leadership, client strategy (CRM/VIC), and operational excellence. My leadership style combines luxury standards with disciplined execution building high-performing teams, elevating client experience, and consistently translating brand direction into commercial results. Commercial Performance & Growth • Delivered +400% year-over-year growth, with peak months reaching up to +200% month-over-month growth, driven by strong trading routines, client development, and team execution. • Demonstrated exceptional consistency in target delivery: over a 15-month period, only 2 months closed at ≥90% of target, while all remaining months delivered ≥100% of target—reflecting strong forecasting, action planning, and operational control. Leadership & Team Development • Built and coached a performance culture through structured routines: daily KPI focus, weekly follow-ups, on-floor coaching, and individual development plans. • Recruited, onboarded, and developed talent to strengthen service consistency, product expertise, and commercial confidence on the floor. Clienteling & Luxury Experience • Embedded a clienteling-first mindset: CRM discipline (profiling, outreach cadence, appointment strategy, after-sales follow-up) to increase retention, repeat business, and VIC engagement. • Planned and executed high-touch experiences and private appointments aligned with brand standards and boutique storytelling. Operations & Boutique Excellence • Ensured flawless operations and compliance: stock accuracy, shrink control, cash handling, boutique standards, and cross-team coordination. • Partnered with merchandising/operations/marketing to optimize seasonal launches, product focus, and business opportunities.

Area Multibrandmanager @ Prived labelz
Prived labelz
I led a high-traffic luxury multi-brand floor in a flagship department store, managing a 40-person team with the ownership and presence expected from a Brand/Store Manager. My leadership is built on three priorities: team motivation & development, outstanding customer satisfaction, and protecting brand posture and standards at all times. Commercial & Service Results • Delivered sustained year-over-year sales growth: +101% (Y1), +41% (Y2), +61% (Y3), +75% (Y4). • Increased customer satisfaction by ~40% by standardizing service routines, strengthening floor coaching, and ensuring consistent service recovery. People Leadership (40 Team Members) • Built a high-performance culture through daily briefs, KPI follow-ups, on-floor coaching, and clear development plans. • Focused on motivation: recognition habits, transparent feedback, fair performance management, and creating pride in standards and execution. • Led recruitment, onboarding, scheduling, and peak-period planning to protect both service quality and sales pace. Brand Posture & Operational Excellence • Acted as a “brand guardian” on the floor: ensuring luxury posture in language, behavior, storytelling, and client journey. • Maintained strict standards in VM discipline, stock accuracy, loss prevention, and compliance while balancing brand expectations with commercial priorities. Result: Proven ability to motivate and develop large teams, elevate customer satisfaction, and deliver multi-year growth while consistently protecting luxury brand standards.

Louis Vuitton
Hollanda
Louis Vuitton was where I built the core of my luxury expertise and leadership mindset. Working for several years in a Maison store covering all categories (Ready-to-Wear, Leather Goods, Shoes, Accessories and more) allowed me to master the complete luxury client journey—storytelling, styling, objection handling, after-sales, and the discipline behind consistent performance. Commercial Impact • Achieved Top 3 ranking in Turkey for sales in my first year, driven by structured clienteling, strong product mastery, and KPI focus. • Delivered results by balancing commercial intensity with Maison-level service standards and brand posture. Learning & Development Culture • Consistently invested in Louis Vuitton’s training programs, translating learning into daily execution on the floor. • Supported the development of new joiners through hands-on coaching (selling rituals, product storytelling, service language, and luxury standards), helping them grow faster and perform with confidence. Floor Management & Team Leadership • Actively contributed to floor management within large team structures (30–40 people), supporting pacing, client flow, boutique standards, and a high-energy, motivated team environment. • Led by example with strong presence, professionalism, and an uncompromising focus on client experience. Operational Ownership • Managed my own operational responsibilities end-to-end: personal stock follow-up, product availability tracking, and creating/monitoring client orders directly in the system, ensuring accuracy and seamless delivery. Result: A strong foundation in luxury selling, category expertise, and people development—combining commercial performance with the standards and posture expected in a Maison environment.

Gucci
Türkiye
I joined Gucci as a seasonal team member for two consecutive summers to gain hands-on experience and build a strong foundation in luxury retail. This opportunity gave me early exposure to international retail standards and taught me what “luxury” truly means in practice—client experience, storytelling, service rituals, and brand posture. • Supported daily sales and client experience on the floor, assisting with product presentation, client engagement, and service follow-up. • Developed strong fundamentals in luxury selling: understanding client needs, communicating product value, and maintaining a premium service tone. • Learned operational discipline in a fast-paced environment: boutique readiness, stock organization, replenishment support, and adherence to brand standards. • Adapted quickly to working in an international setting, strengthening communication skills and confidence with diverse client profiles. Result: A solid early foundation in luxury retail, international customer service, and brand standards—motivating me to continue building a long-term career in the luxury industry.
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