Yanjun Tong
General Manager China @ Ebots
About
Yanjun has comprehensive experiences in B2B sector to manage full P&L, covering the regions of China, Asia Pacific, and Global business, with 25 years working experiences, including 4 years with Chinese companies and 20 years in MNC's in the industries of AI robotics, intelligent welding machines, commercial transportation, automotive, aerospace, advanced material (steel, aluminum, chemicals). He has been on the roles of Production, Operation, R&D, Business Development, Sales Manager, Sales & Marketing Director, GM, VP, CEO. He achieves convincing and successful business growth in the career life. He has rich experiences in startups, greenfield factories, mature business to have achieved profitable and sustainable growth. Experience & Capability: - Entrepreneurship, solid 0-1 and 1-N experiences and records - Full P&L responsibility and business development - Strategy management - Engineering experiences for greenfield and ramp-up - Financing, Roadshow, pre-IPO, M&A - Change management, restructuring - Traceable & successful business record - Experiences of operation planning - Team leader & people developer - Coach and mentor of subordinates - Government relation and Public relation management - Investment evaluation & execution - Expertise of commercial affairs - Experience in various industries in B-B sectors - Drive digitalization - Engineering background + International MBA of ENPC IPP + PhD courses of Corporate Management in leading schools
China
Shanghai
Industrial Automation
演讲技能, Supply Chain Management, International Sales, Business Development, Management, Business Strategy, Forecasting, Strategy, Manufacturing, Supply Chain, Aluminum, Steel, Marketing Strategy, Contract Negotiation, Negotiation, Project Management, Leadership, Key Account Management, Automotive, Sourcing
Experience

General Manager
an Industrial Product Group
中国 上海市

Vice President
a Material Group
中国 上海市

CEO China
Shanghai
The world leading innovator/manufacturer of electric equipment - welding systems, solar energy systems & battery charging systems, and related software and services for various industrial applications like automotive, commercial transportation, yellow goods, railway etc. Position: Managing Director & Division Manager Welding & Charging Key Responsibilities: /Full P&L responsibility of Fronius China and Fronius Hongkong. Took overall charge of direct sales and dealer sales, covering various industrial customers with sales & service teams in 20+ cities and secured the revenues growth and keep the margin at a satisfying level. /Directly led sales expansion (revenue and territories), company branding (social medias, events, exhibitions, roadshow), market penetration (industries and applications), in order to achieve sustainable growth. /Led new product launch, and implement “Go To Market” strategy, listen to customers for continuous improvement. /Relocated national headquarter to Shanghai Industrial Zone of Robotics, and established sub-branches/libraries. in Wuhan, Tianjin, Guangzhou and Chongqing for developing regional industrial clusters. /Strong strategic insight to integrate resources along the industrial line to establish strategic cooperation and enhance partnership. /Strong leadership to inspire others and clarify strategic vision by proper communication, grew the number of employees and loyalty of employees. /Won the honor of Top 10 Foreign-funded Enterprises in Baoshan District (2019), the Outstanding Contribution Award of Gucun Town (2019), Shanghai High-tech Enterprise in 2019-2021, China's Preferred Employer (2018), and China's Outstanding Award in Human Resource Management 2020.

Sales & Marketing Director
Hangzhou
Invested by Aalberts Industry (www.aalberts.com) from Netherland, revenue €2.8billion, 2018). It owns 4 business units. AHC China is located in Hangzhou, specialized in surface treatment (chemical way) for metal products/components, particularly for automotive industry. Position: Sales & Marketing Director Key Responsibilities: /Full P&L responsibility for the new production site in Hangzhou. /Built up the sales and marketing teams, and external partnership. /Acted as Project Manager to manage customers’ projects (mainly from automotive, aerospace, and machinery industries), with team members from the departments of R&D, Operation, Supply Chain etc., till SOP. /Developed the market from scratch and set up the sales strategies together with CEO and counterpart in Europe. /Identified business opportunities and clarified the advantages of the products to refine the benefits from the customers’ perspective. /Continuously built up the sales team and developed their competences so as to drive the commercial growth.

Sales Director, Asia Pacific
Shanghai
World 2nd-largest automotive aluminum supplier, and world 3rd-largest aerospace aluminum supplier, and was acquired by Novelis (www.novelis.com) later. Position: Sales Director Commercial Plates, Asia Pacific Key Responsibilities: /Built up the sales team from scratch and set up sales channels to secure the sales volume of imported products from Germany grow from hundreds of tons to more than 10 thousand tons in terms of imported, resulted in 1 billion RMB sales revenues in many industries except automobile and aviation. /Developed direct marketing channels in Asia Pacific and led 15 team members with global multiply culture background to secure the smooth trial operation, contributed to the very initial stage of the large-volume products in newly invested Zhenjiang plant (invested 2 billion RMB in plant construction). /Successfully led a number of large-scale industrial projects: semiconductor project, cryogen-air separation equipment project, LNG storage tank and transport ship project, mold material optimization project, high-speed railway bullet train subway material development project, building curtain wall project, etc. /Designed and organized industrial forum or workshop to gather industrial key accounts and demonstrate the products, aimed to enlarge market share, deepen market penetration and maintain good relationship with key accounts, etc.

Asia Sales Manager
Shanghai
Previously named Alcoa, when I was there, it's the world leading provider of aluminum products, that advance the automotive, consumer electronics, aerospace, commercial transportation, industrial, packaging markets. Position: Sales Manager, Asia Key Responsibilities: /Pushed light-weighting materials to automotive and commercial segments. /Led export sales in Asia and Key Account sales in China, by combining local-produced products with Alcoa's global technical and business resources in automobile, consumer and industrial sectors. /Developed market in China and successfully signed contract with Yutong Bus, individually won “You Made A Difference” award by Alcoa APAC. /Well explored APAC market despite of the financial crisis, and demonstrated the products benefit to customers in Asian regions such as Singapore, India, Taiwan, Indonesia, Korea, Japan, Thailand, Malaysia, etc., which met the sales strategies and commercial goals setting in market expansion and brand awareness. /Closely connected with customers including passenger vehicles, commercial vehicles, and other industries to secure the sales team revenues as much as 30 million in yearly basis. /Paid attention to the after-sales service in terms of the supply chain delivery efficiency, quality, payment without due date, proper product portfolio, etc. to consolidate customers’ satisfaction. /Worked professionally in multi-cultural business environment.

Division Manager
Shanghai
Headquartered in Tokyo (www.mitsui.com). Fortune 500 company, revenue USD96.4 billion, generated from 7 segments: Mineral & Metal Resources Energy Machinery & Infrastructure Chemicals Iron & Steel Products Lifestyle Innovation & Corporate Development. Position: Sales Manager Key Responsibilities: /Responsible for international trade and sales of steel products and aluminum alloy plates for automobile customers with RMB500~600 million annual revenues. /Established the business mode of Just-in-Time delivery for automotive customers (including OEMs and their Tier 1/2), such as General Motors, Volkswagens, SAIC, as well as their vendors. /Business development in automotive industry and promote light-weight materials (high-tensile steel and aluminum) to customers /Led multilateral cooperation with Mitsui worldwide (Japan, USA, Korea, Germany, Sweden, Poland, India, Indonesia, Thailand, Taiwan, etc.) to create more trade opportunities, increase business volume and market share and develop new product applications in new markets
Education
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