Tsania Malinda

Tsania Malinda

Regional Micro Business Jr. Manager @ PT Bank Rakyat Indonesia (Persero) Tbk

About

A communication graduate with a passion for strategic communication, branding, and digital engagement. With a background in branding and stakeholder engagement, she enjoys working in dynamic environments and uses storytelling to create meaningful impact. Currently pursuing a management degree to deepen her knowledge and support long-term career growth. Outside of her professional life, she loves painting, traveling, and making meaningful memories through her passions. Driven by purpose, she dreams of building her own foundation to contribute to a better Indonesia. For collaboration, professional inquiries, or a good conversation feel free to reach out at tsanmalinda@gmail.com

Country

Indonesia

City

Jakarta

Industry

Cosmetics

Skill

Image Editing, Strategic Negotiations, Brand Awareness, Project Planning, Product Marketing, Sales Operations, Product Lifecycle Management, Statistical Data Analysis, Commercial Management, Internal & External Communications, Online Research, Corporate Events, Program Development, Social Media Communications, Market Research, Data Mining, Trade Marketing, Brand Development, Business Process, Video Editing

Experience

PT Bank Rakyat Indonesia (Persero) Tbk

Regional Micro Business Jr. Manager

PT Bank Rakyat Indonesia (Persero) Tbk

LinkedIn
2025-11 - Present · 11 mos
PT Bank Rakyat Indonesia (Persero) Tbk

Ultra Micro Group Staff

PT Bank Rakyat Indonesia (Persero) Tbk

LinkedIn
2025-10 - 2025-11 · 2 mos

Jakarta, Indonesia

- Coordinated with PNM to support customer data acceleration and integration. - Prepared supporting materials for collaboration between BRI, PNM, and Pegadaian. - Conducted analysis on BRILink–Agen Mekaar collaboration in the distribution of KECE loans.

PT Bank Rakyat Indonesia (Persero) Tbk

General Banking Staff

PT Bank Rakyat Indonesia (Persero) Tbk

LinkedIn
2025-2 - 2025-10 · 9 mos

Jakarta, Indonesia

- Learned administrative, operational, and compliance procedures. - Assisted customer service and transaction processing across banking products. - Supported end-to-end banking operations, including funding, lending, and service transactions.

Carousell Group

Secondhand Fashion Curator

Carousell Group

LinkedIn
2018-3 - Present · 8 yrs 7 mos

Jakarta, Indonesia

Carousell is an app and website where people can buy and sell used or new items, like clothes, electronics, and furniture. It's easy to use, and you can chat directly with buyers or sellers to negotiate prices and arrange deals. I sell my preloved items there to reduce unused goods. As a Secondhand Fashion Curator, the responsibilities include: - Communicate with buyers, manage orders, and arrange shipping efficiently. - Run a small online shop on Carousell, focusing on selling secondhand clothes and accessories. - Handle the full process from photographing items, writing product descriptions, to posting listings. - Completed 20+ successful transactions and maintained a consistent 5-star rating from happy customers. https://id.carousell.com

ParagonCorp

Shopper and Customer Marketing

ParagonCorp

LinkedIn
2022-12 - 2023-5 · 6 mos

Jakarta, Indonesia

PT Paragon Technology and Innovation is a leading Indonesian beauty company, known for creating brands such as Wardah, Kahf, Biodef, Labore, Make Over, Emina, Instaperfect, Crystallure, Tavi, and Putri. All products are certified with GMP (Good Manufacturing Practice) and HAS (Halal Assurance System) to ensure high quality and safety standards. As a Shopper and Customer Marketing, the responsibilities and achievements include: - Assisted ABLs in onboarding 150+ new resellers across various regions. - Grew a micro KOL community to 200+ active members, boosting brand engagement. - Developed and executed online and offline marketing strategies for two beauty brands. - Oversaw 15+ promotional tools and materials for e-commerce, offline stores, and beauty events. - Managed 5+ brand and third-party partnerships to enhance brand visibility and drive business growth. www.paragon-innovation.com

PT. Erajaya Swasembada, Tbk.

Social Media Specialist

PT. Erajaya Swasembada, Tbk.

LinkedIn
2022-8 - 2022-12 · 5 mos

Jakarta, Indonesia

PT Erajaya Swasembada, Tbk. is a leading importer, distributor, and retailer of mobile telecommunication devices. Recognized as Indonesia’s largest and most trusted company in its industry, Erajaya continues to expand its market presence. As a Social Media Specialist, the responsibilities and achievements include: - Boosted TikTok engagement by 85% daily and gained 1,000+ new followers. - Created 70+ content briefs for Instagram and TikTok, aligning with brand messaging. - Managed product logistics data for social media campaigns, ensuring smooth execution. - Collaborated with brand teams on content, sales, and marketing strategies for Instagram. - Coordinated content production and partnerships with 50+ KOLs to deliver impactful campaigns. www.erajaya.com

ParagonCorp

Business Innovation Accelerator

ParagonCorp

LinkedIn
2022-2 - 2022-7 · 6 mos

Jakarta, Indonesia

PT Paragon Technology and Innovation is a leading Indonesian beauty company, known for creating brands such as Wardah, Kahf, Biodef, Labore, Make Over, Emina, Instaperfect, Crystallure, Tavi, and Putri. All products are certified with GMP (Good Manufacturing Practice) and HAS (Halal Assurance System) to ensure high quality and safety standards. As a Business Innovation Accelerator, the responsibilities and achievements include: - Conducted market segmentation based on insights from interviews with 100+ informants. - Led brand development for a new product, aligning with market trends and consumer needs. - Researched and developed 10+ business and marketing strategies for a new product launch. - Forecasted profit, expenses, and marketing plans for a five-year outlook to support a new brand launch. - Analyzed 40+ data points on raw materials, formulations, and packaging to guide product development. www.paragon-innovation.com

Kementerian Keuangan Republik Indonesia

Media Planner

Kementerian Keuangan Republik Indonesia

LinkedIn
2021-12 - 2022-1 · 2 mos

Jakarta, Indonesia

The Inspectorate General is an Echelon I unit within the Ministry of Finance of the Republic of Indonesia, consisting of eight divisions. One of these, Inspectorate VII, is responsible for research and development (R&D) and IT. As a Media Planner, the responsibilities and achievements include: - Collaborated on developing requirements and assessment sheets for top auditor institutions. - Organized three auditor socialization events, acting as master of ceremonies to engage participants. - Produced 30+ video tutorials to train auditors across all directorates on using the auditor application. www.itjen.kemenkeu.go.id

Humble Minded

Brand Communication

Humble Minded

LinkedIn
2021-11 - 2022-1 · 3 mos

Amsterdam, North Holland, Netherlands

Humble Minded is a ready-to-wear lifestyle brand from Amsterdam, dedicated to offering gender-neutral, elegant, simple, and contemporary designs. As a Brand Communication, the responsibilities and achievements include: - Drafted and coordinated collaboration documents for brand partnerships. - Conducted competitor analysis on 50+ brands and developed strategic roadmaps. - Designed and produced 20+ static posters and motion videos for Instagram Stories. - Managed sales and media exposure for Humble Minded at Brightspot Convergence 2022. - Increased Instagram insights by 45% and gained 10+ new followers daily through content optimization. www.humbleminded.com

Education

Universitas Padjadjaran

Universitas Padjadjaran

LinkedIn

Communication Science

2019-8 - 2023-5 · 3 yrs 10 mos

Thesis: The Influence of Kahf's Instagram Content on Interest in Purchasing Kahf Men’s Skincare Products. Achievements: - M Scholarship 2022 Awardee. - MSIB 2022 batch 2 and 3 Awardee. - Paragon Scholarship Program 2022 Awardee. - Unpad–Kemenkeu Grant 2021–2022 Awardee. - Achieved a perfect 4.00 GPA for four semesters. - Graduated with honors in Communication Science.

Tsania Malinda's Contact Information

Email

******@***.com

Phone

(**) *** ****

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