Trisha Trevino

• Responsible for JCP #1 volume brand in Women’s Apparel • Collaborate with the Buyers to ensure the conceptual plan supports the agreed upon strategy and Private Brand integrity. • Identify market share / business opportunities; assist in driving category dominance and item dominance. • Complete competitive analysis and recommend changes in product and facilitate the follow through and implementation of changes. • Monitor, analyze and report business performance to design team and leadership. Recommend appropriate action for use in future development. • Ensure all product approvals are complete within established timeline. • Lead the development process through Cycle Time Reduction (CTR) calendar management and directs CTR milestone meetings. • Build working relationship with cross-functional team to lead all partners involved in the creation/development of the Private Brand business. • Ensure effective communication and alignment of multiple teams. • Responsible for delivering a portfolio of customer-facing products on JCPenney.com • Partner with Design Director on development of product strategy and prioritization of the product roadmap. • Partnered with Corporate Strategy to set up a Consumer Research Panel to test new and old product with current customers and potential new customers. Used feedback from panel and worked with all cross functional teams to make changes to spring assortment. • Organized quarterly Fabric compare meetings with design and fabric team. Shopped competition to make sure we were aligned and where we needed to improve. • Review new product at stores to ensure everything was executed regarding fit, packaging callouts, and quality review. • Managed Indirect supplier including creating product packs, color / print approvals, red tag approvals and all communication. • Monthly review of product on ecommerce site to check for copy errors, color issues and customer comments.

Planning Manager in Women's Apparel. Plan, forecast, and manage Open to Buy Develop item level markdown plans and clearance strategies Create item and category level plans preseason to utilize for pricing, sales forecasting, and markdown strategies

Buyer for Petite & Plus size Modern Casual Brands

Studied abroad in Wollongong, Australia for 5 months. Took classes in psychology, sociology, and communications and culture. Lived in a dorm with students from across the world. Participated in campus wide events, traveled across the country with other students, and learned about other cultures.