Tracey Hinchliffe MBA

Director of Sourcing and Product Development - Insight Workshop at Insight Editions @ Insight Editions

About

Accomplished and results focused Group Operations Director, with over 15 years end to end ownership of Supply Chain for Global, Multichannel Collectables and Publishing business. Ownership for the entire sourcing, manufacturing and end to end Supply Chain Logistics of all Eaglemoss products across Global markets. Successfully transformed a Global fulfilment network (B2C and B2B) to implement a single omni - channel model across key regions. A history of delivering strong performance, continuous improvement and Business Transformation. Proven track record of success, growing relationships with some of the world’s leading entertainment brands to produce major collectable series and award winning products. Full P and L accountability managing a £50m procurement budget. Specialities: ❋ Strategic Business Planning ❋ Product range Development /Sourcing and Manufacturing Operations ❋ Global Supplier Evaluation and Selection /SLA management ❋ Decisive Business /Team Leadership ❋ Project Management ❋ Multi-Channel Distribution ❋ End to End Supply Chain logistics ❋ Financial Governance and Controls ❋ Change Management ❋ Business Transformation

Country

United Kingdom

City

Windsor

Industry

Publishing

Skill

Operations, Project Management, Strategic Business Planning, Brand Enhancement, Multi-disciplinary Leadership, New Product Category Development, Marketing, Intellectual Property Rights Management, Relationship Management, Product Management & Launches, Thought Leadership, Business Development, Stakeholder Engagement, Change Programme Management, Negotiations, Financial Acumen, Mentoring, Influencing, Complex Problem Solving, Financial Controls

Experience

Director of Sourcing and Product Development - Insight Workshop at Insight Editions

Insight Editions

2022-10 - Present · 4 yrs

Group Operations Director

Eaglemoss

2002 - 2022-10 · 20 yrs

London, United Kingdom

Formally appointed as a Board Director for this leading player in the Partwork Industry, and tasked with the business transformation of the organisation from a ‘print only’ into a ‘print + product’ business, to service multi-channel demands, with 120 live launches across 20 to 30 markets, and doubled turnover. Instrumental in driving incremental growth within the range of collectables, building a competitive portfolio of products to align with all ages ranges and genders, forging relationships with some of the major global entertainment brands, and producing collectables series for Marvel, Disney, Doctor Who etc.. Standing at the forefront of new opportunities, selected to lead the global rollout of the ‘Ultimate Real robot’, the first-ever mass market kit for building an AI robotic figure, working closely with manufacturers in China/Taiwan, and robotic engineers at University of Reading, to bring this concept to fruition.

Director of Intellectual Property, Children’s GMBD

BBC Worldwide

2000 - 2002 · 2 yrs

During this period, full P&L accountability and drove the strategic performance and growth for the children’s business, adding £15m in revenue to the business within two years ( £45m to £60m), and managed/directed a £multi-million acquisition & investment portfolio, whilst developing global marketing plans for brands such as CBBC, Cbeebies (commercial elements), Tweenies and the Fimbles.

Marketing Director, Children’s GMBD

BBC Worldwide

1998 - 2000 · 2 yrs

Complete ownership for the brand and financial performance of a programme/products portfolio worth in excess of £40m, delivered impressive growth, and strengthen global licensing strategies for all brands

Head of Children’s Marketing (UK)

BBC Worldwide

1996 - 1998 · 2 yrs

Appointed into leadership position and directly responsible for the UK cross-media launch of major new brands, including Teletubbies, delivered triple-level revenue growth through the spearheading of an integrated cross-media marketing approach, and multi-product licensing on top selling FMCG brands.

Licensing Manager, BBC Licensing

BBC Worldwide

1993 - 1996 · 3 yrs

Tasked with the development and implementation of high-value merchandising campaigns, working on major household brands, such as Wallace & Gromit, Noddy and Mr Blobby.