Tony Wu

Chief AI Officer & Partner @ BorderX Lab

About

I'm an AI innovator passionate about transforming global shopping through intelligent, agentic systems. As Chief AI Officer and Partner at BorderX Lab, I lead the business development of Beyond App & ShopGeni, the AI-powered discovery shopping tools serving the global middle class — and a series of advanced AI Shopping Agents that personalize global fashion e-commerce at scale. My work focuses on building "agentic commerce": autonomous AI systems that understand intent, discover products across borders, and deliver seamless experiences from inspiration to purchase. With a base in both Silicon Valley and Shanghai, I bridge cutting-edge AI research with real-world retail challenges, enabling millions to access quality goods worldwide. University of Hong Kong alum | Tech entrepreneur | Believer in AI as a force for global accessibility. Let's connect if you're building in AI, e-commerce, retail tech, or agentic systems — always open to exploring new ideas and collaborations.

Country

China

City

Shanghai

Industry

Information Technology & Services

Skill

AI & Technology Artificial Intelligence (AI) Machine Learning Large Language Models (LLMs) Agentic AI / AI Agents, E-Commerce & Product E-Commerce Cross-Border E-Commerce Online Marketplace Product Management Product Strategy, Business Development & Leadership (emphasized as requested) Business Development Strategic Partnerships Fundraising Venture Capital Investor Relations Go-to-Market Strategy, AI Agent in Business, IC, Hardware Architecture, Project Management, Program Management, Testing, Simulations, ARM, Embedded Systems, Debugging, Product Development, Engineering Management, Product Marketing, Cross-functional Team Leadership, Product Management, Electronics, Management

Experience

Chief AI Officer & Partner

BorderX Lab

2016-11 - Present · 9 yrs 10 mos

Shanghai, China

BorderX Lab is a leading AI and big data technology company powering global e-commerce platforms, including Beyond App and ShopGeni — intelligent shopping marketplace and tools connecting global merchants with high-value consumers worldwide.

Offer Marketing Director

Schneider Electric

2016-8 - 2016-11 · 4 mos

Shanghai City, China

Product Marketing Director and Acting General Manager

Tektronix

2012-3 - 2016-8 · 4 yrs 6 mos

Shanghai

Take business unit product marketing director role, cover product marketing, product planning and world wide promotion

Sr. Engineering Manager

Tektronix

2009-10 - 2012-3 · 2 yrs 6 mos

Lead the China R&D engineering group and program management team to support Tektronix global product development strategies, grow the core business, expand product line and focus on the emerging market.

Hardware Engineering Manager and Program Manager

Tektronix

2007-1 - 2009-10 · 2 yrs 10 mos

Work as the hardware engineering manager in Tektronix VDC (Value Instrument Design Center), take a major role to establish this new R&D site, provided direct support to the design center director, lead a group of hardware design engineers. Major tasks are providing direct support to VDC in organization establishing, hiring and recruiting, planning and initiating next generation test and measurement product, actively participating market research, cost reduction study, new product definition and so on.

Engineering Manager

Intel

2004-8 - 2006-12 · 2 yrs 5 mos

Lead and manage software and hardware R&D group to provide creative solutions for internal customers from Intel Digital Enterprise Group, Mobility Group, Digital Home Group, Channel Platform Group and Technology & Manufacturing Group.