Tomoe Kamata

Infection Prevention Center of Excellence (IP CoE) oversees a portfolio of global projects aligned with the organization’s strategic priorities. Team Management - Set clear performance goals, monitor progress, and provide regular feedback to ensure accountability. - Foster a positive and inclusive team culture that encourages trust, collaboration, and psychological safety. Governance of Infection Prevention (IP) Projects & Steering Committee Management - Oversee and track global IP initiatives, reporting progress and escalating issues to executive leadership with recommended mitigation plans. - Establish and manage a global Project Management Office (PMO). - Lead cross‑functional project teams—including Business Units, QARA, Medical & Scientific Affairs, R&D, and external partners—on key strategic initiatives. - Develop new initiatives, strategies, and project charters. - Define project scope and timelines, set priorities, propose project structures, and allocate resources effectively. - Build and lead a high‑performing team across business processes, systems, training delivery, and change management to drive organizational transformation. Project Initiation to Simplify and Standardize Endoscope Reprocessing - Clarify problem statements, objectives, and success measures. - Define project scope and assemble the appropriate project team. - Identify and articulate the essential elements of the project goals

Product Launch and Business Development in Acute Care - Analyze market dynamics, including customer attributes, trends, and competitive landscape. - Identify key opinion leaders (KOLs) and build strong, collaborative relationships with sales teams and other Business Units. - Develop comprehensive marketing strategies covering segmentation, targeting, pricing, and promotional planning. - Capture and interpret Voice of Customer insights to guide product and strategy decisions. - Deliver product demonstrations and persuasive sales presentations. - Create maintenance plans in collaboration with the technical service team. - Forecast annual demand and develop operational strategies in partnership with the operations team. - Build business cases and implementation plans to expand the product portfolio. Promotion and Stable Supply - Plan and execute promotional activities, including medical congress participation, sales promotions, advertising, and webinars. - Define and monitor key sales and operational KPIs to ensure performance and alignment with targets. - Update sales forecasts and manage inventory levels, considering market trends and seasonality. Project Management - Define project tasks, timelines, and stakeholder responsibilities. - Lead and drive projects by managing progress, risks, and issues proactively. - Communicate regularly with domestic and international stakeholders to ensure alignment and transparency.

- Manage an eight‑member team, providing direction, coaching, and performance oversight. - Develop business plans in collaboration with Sales and Finance directors. - Lead end‑to‑end new product launch projects. - Analyze data using Power BI and translate insights into actionable strategies. - Define target audiences, establish KPIs, prioritize segments, and plan and execute campaigns while tracking performance. - Oversee budget planning and expense management. - Manage relationships with key opinion leaders (KOLs). - Serve as the primary liaison with medical associations. - Lead the implementation and launch of Salesforce Marketing Cloud.

- Plan and execute marketing initiatives to drive sales growth for diabetes care products. - Manage the full product lifecycle; led a successful switching campaign from legacy products to the key product, achieving a 30% increase in sales. - Produce monthly forecasts by analyzing sales trends and inventory levels, and input data into the SAP IBP system. - Conduct market and competitor analyses and propose strategic recommendations for the team.

- Engaged niche target segments, built relationships with key medical societies, and strengthened partnerships with KOLs and a patient advocacy group. - Developed and executed a comprehensive product launch plan. - Planned and delivered seminars, trainings, and roundtable discussions to support peer‑to‑peer education. - Created promotional materials and sales tools, including brochures, websites, videos, journal‑article summaries, and presentations. - Achieved National Health Insurance listing on December 1, 2017; drove product penetration to approximately 10% and 1 billion JPY in sales by the end of 2018. - Managed the annual operating plan and budget. - Led a project to publish product information on customer websites and evaluated impact using Google Analytics. - Co‑led a C2 reimbursement application project (new technology/new function) to the MHLW in collaboration with a U.S.‑based project manager.

- Led the strategy, planning, and execution of events supporting new product launches, generating $200K in net sales within two weeks of launch. - Developed sales promotion tools, serving as a liaison between external agencies and brand managers across three business units. - Planned marketing activities, prepared project‑level budgets, and managed expenses using SAP. - Localized and maintained multiple product websites, including SEO management, using Umbraco CMS. - Built online questionnaire sites using HTML and CSS to collect feedback from colleagues and customers after events. - Created an SAP operating manual to clarify the payment process; the manual was highly valued

- Planned and executed a corporate culture transformation project, establishing a new operating discipline. - Restructured the product portfolio using multi‑year sales data and forecasts, reducing SKUs by two‑thirds and (re)launching approximately 30 products in Japan and 10 products globally. - Acted as a communication hub between Sales and R&D teams in France and Japan to facilitate understanding of new applications; shared best practices with clients, leading to new business development in Japan. - Managed export and import operations for finished products and raw materials in close collaboration with freight forwarders. - Developed communication guidelines outlining proper use of logos and marketing materials. - Prepared Material Safety Data Sheets (MSDS) and created sales promotional and training materials in both English and Japanese. - Localized and maintained the corporate website using Homepage Builder software.

- Created product manuals that visualized complex operational processes, improving customer understanding and satisfaction. - Managed the customer database using Salesforce CRM. - Localized and maintained the corporate website in close collaboration with the global IT department.

- Researched and proposed a 3D measurement system for an X‑ray CT scanner under development.

Thesis title: Development of High Performance Ultrasound Transducer for Hyperthermia

Thesis title: Ultrasound Hyperthermia for Cancer Treatment