
Tom Whiteside, AFC®
Manager, Financial Coach @ Per Scholas
About
After 12+ years in nonprofit development, I'm pursuing a passion that took a pandemic to discover: financial coaching. Using values as a guidepost, I help people clean up their finances and realize their money goals.
United States
Golden
Financial Services
Financial Planning, Financial Counseling, Public Speaking, Writing, Oral & Written Communication Skills, Building Relationships, Grassroots Fundraising, Stewardship, Fundraising, Community Outreach, Editing, Marketing, Volunteer Management, Communication, Event Management, Social Media, Nonprofits, Event Planning, Social Media Marketing, Public Relations
Experience

Director of Volunteer Engagement
Austin, Texas Area
Austin Volunteers is the volunteer arm of United Way for Greater Austin. We are one of the leading coordinators of employee engagement and business philanthropy services in Central Texas, engaging thousands of Texans in volunteerism annually and empowering people to make volunteering a regular part of their lives. Austin Volunteers offers something for everyone, ranging from one-time volunteer projects to those requiring a more significant time commitment. Our goal is to make volunteering accessible to everyone and to help you and your team connect your interest and passion to a community need.

Director of Hands on Central Texas
United Way for Greater Austin
Austin, Texas Area
Hands on Central Texas (HOCT) is the largest volunteer network in Central Texas. The program strengthens our communities through meaningful volunteer action and strives to inspire, equip and mobilize people to change lives through service. The volunteer database is a free resource for nonprofits in Central Texas to utilize to recruit volunteers, track service hours and communicate with potential volunteers. United Way for Greater Austin brings people, ideas and resources together to fight poverty in our community.

Development Manager
Greater Denver Area
*Effectively & efficiently build Movember campaigns in Denver, Portland, Seattle and Houston markets *Conduct outreach to identify business development opportunities, execute stewardship of existing Movember participants, and develop a repository of best practices for Movember participation *Manage & update CRM system with relevant points of contact/interactions with the Movember community, as well as execute email campaigns within the CRM system *Keep the Development Team and other departments at the US Movember Foundation abreast of important information as it pertains to the successful execution of their campaign strategy *Run post-campaign analysis to identify trends in community participation (markets & channels) as well as trends in the larger US campaign *Effectively provide spokesperson function during the campaign period *Create and deliver presentations to corporations, communities and colleges that serve to enhance knowledge of Movember and empower audience to grow their participation *Serve as brand ambassador and act as media spokesperson, both during and outside of the campaign period

Director of Development
Greater Denver Area
*Grow organizational annual revenue by further developing a culture of philanthropy among staff, board members, volunteers, partners, donors and alumni *Develop and execute annual fundraising plan, generate proposals and reports for all foundation and corporate fundraising, lead the development aspects of our produced and partnered events *Support the design of a multi-year strategic plan, including the creation and implementation of processes necessary to achieve designated goals and objectives

Business and Community Engagement Manager
Greater Los Angeles Area
*Effectively & efficiently build Movember campaigns in the US *Create and execute the MOVE initiative within US, including associated programs (Partnered Events, Mo Running, Movember Athletics Club), and the documents, guidelines and content therein*Identify key points of contact and targets through database analysis *Recruit, steward and activate on-event for Movember Athletics Club teams *Conduct outreach to identify business development opportunities, execute stewardship of existing Movember participants, and develop a repository of best practices for Movember participation *Manage & update CRM system with relevant points of contact/interactions with the Movember community, as well as execute email campaigns within the CRM system *Keep the USBCE team and other departments at the US Movember Foundation abreast of important information as it pertains to the successful execution of their campaign strategy *Run post-campaign analysis to identify trends in community participation (markets & channels) as well as trends in the larger US campaign *Represent Movember effectively during and outside of the campaign period *Effectively provide spokesperson function during the campaign period *Collaborate & share best practices with global BCE counterparts when relevant *Serve as liaison for Partnered Events, working with internal teams (Operations, Legal, Communications) to meet and exceed expectations *Create and deliver presentations to corporations, communities and colleges that serve to enhance knowledge of Movember and empower audience to grow their participation *Serve as brand ambassador and act as media spokesperson, both during and outside of the campaign period

Events Fundraising Ambassador
*Responsible for stewardship of participants from recruitment through event season, assuring participants reach fundraising goal while learning about LIVESTRONG programs and initiatives *Manage five Team LIVESTRONG events annually including the Austin, Boston, and Chicago Marathons, helping to increase Marathon revenue 57% and participation 158% since 2009 *Organize event logistics for self and staff, including travel, event schedules, venue rental and catering, and event run of show *Coordinate Marketing and IT strategies toward recruitment and fundraising platforms, working closely with internal staff to ensure a well prepared event *Lead cross functional teams on event to increase exposure to Team LIVESTRONG at event expos, to speak effectively to our mission, and to activate corporate partners and outside vendors to collectively create meaningful on event experience *Developed post-event surveys and data research to best incorporate participant feedback and statistical trends into future event success

Program Coordinator
Planet Cancer
Co-lead planning and execution of Planet Cancer fundraising events and retreats, including Couples in Idaho, 18-24-Year-Old in Temple, TX and 25-40-Year-Old in Austin, TX Oversaw the donation process, including receipt of donations, data entry, and appropriate donor acknowledgement for $500,000+ donations annually Assisted the Director of Marketing and Development in building relationships with current donors and cultivating relationships with potential donors Triaged and responded to email inquiries, providing support to young adult cancer patients, medical professionals seeking information, and organizations seeking reciprocal relationships with Planet Cancer
Tom Whiteside, AFC®'s Contact Information
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