Tom Bogomolny

Manage marketing and promotional calendars, develop and execute market-level promotions, and create communications tools to support Sports, Betting and Entertainment initiatives Analyze industry trends and business data to inform strategic decisions and performance improvements. Partner with internal business teams, technology, and digital teams to enhance customer engagement and deliver seamless digital experiences. Work with affiliate partners on promotions and negotiate strategic programs and partnerships to drive category growth. Provide regular business activity reports and attend industry events to stay informed on market trends and opportunities.

Led customer retention marketing strategy for push notifications and on-site messaging, optimizing awareness and engagement through custom content, segmentation, A/B testing, and automation Managed internal and external communications to ensure cohesive messaging across customer touchpoints, aligning with brand voice and business objectives Managed team of associates, overseeing the execution of messaging and campaigns Analyzed performance data to refine strategy, improve conversions, and drive incremental revenue Collaborated cross-functionally to align messaging and campaigns with business objectives

Developed and executed Ohio’s marketing strategy, driving customer acquisition and retention Managed P&L, focusing on variable operating costs, EBITDA growth, & ROI-driven budget allocation Led cross-functional initiatives to optimize promotions, customer incentives, and engagement Monitored KPIs, leveraging insights to refine state-level marketing initiatives

Developed and executed integrated marketing strategies to drive revenue across all Rock Entertainment Group properties, aligning campaigns with partnership objectives Led and mentored a team in creating custom sponsorship packages, overseeing the development of high-impact presentations, proposals, and partnership marketing collateral Oversaw internal and external communications to ensure brand consistency and alignment across partnership campaigns, sponsorship activations, and media placements Collaborated cross-functionally with sales, marketing, community relations, basketball operations, etc., to ensure seamless execution of partnership campaigns and integrated activations Managed a partnership portfolio of $1M+, ensuring strong client relationships, contract fulfillments, and continued revenue growth

Developed and launched comprehensive marketing strategy to enhance brand awareness and customer engagement Managed digital presence, creating compelling content to increase social reach and engagement Optimized website content for SEO to drive organic traffic and leveraged Google Ads and paid media campaigns to boost brand visibility and customer acquisition Executed local marketing campaigns to drive foot traffic and sales, both on and off premise Built strategic partnerships with professional sports teams, influencers, and local businesses to expand brand exposure and customer loyalty Handled all internal and external communications, from press releases and media outreach to brand messaging across social, e-mail, and on and off premise experiences

Developed custom sponsorship proposals and activation plans to drive revenue and strengthen partnership relationships Conducted in-depth market research to identify industry trends, competitor activations, and future partnership opportunities Maintained portfolio of partnership assets, case studies, and best practices to support new business development and renewals Assisted in partnership recaps by compiling KPIs to showcase sponsorship success

Supported ticket sales initiatives by managing CRM data, coordinating marketing collateral, and assisting with customer outreach Helped organize and execute ticket sales events, group nights, and exclusive fan experiences Created sales collateral for the Premium Sales Team, developing materials to support club seating and suite sales efforts Provided administrative support to maintain smooth ticket and customer service operations