Todd Whited
General Manager - Tools, Consumer Products Group @ Worthington Enterprises
About
Hi, I’m Todd Whited! I am a General Manager for our Tools platform within our Consumer Product team at Worthington Enterprises' (formerly known as Worthington Industries, and former Sr. Director of Transformation and Product Director for Tools as well as former President of Magna Industries with a long history of executive leadership, marketing, and operational strategy experience. My unique perspective and grass-roots history provide concrete proof that I am a lateral thinker and innovation-minded leader. I regularly capitalize on hard-to-notice opportunities and bring about strategy and process changes that improve the business. I am an entrepreneurial leader with a long history of finding innovative solutions that create opportunities for transformation! I am ready to leverage my education and expertise to acquire a position where I can use these skills creatively to drive change! ► Some of my core competencies are: ⇨ Product & Project Management ⇨ Business & Marketing Strategy ⇨ Advanced Leadership Skills ⇨ Relationship & Partnership Building ⇨ Cross-Functional Collaborations ⇨ Critical Problem-Solving ⇨ International Sourcing & Vendors ⇨ Engineering & Operations If you are ready to pull the weeds that are choking your transformation and marketing operations, contact me today via private message.
United States
Sunbury
Executive Office
Cross-functional Team Leadership, Product Management / Direction, Business / Product Transformation, International Sourcing, Project Management Strategy, Sales & Marketing Strategy, Acquisitions & Integrations, Business Growth / Development, Expert Brand Management, Advanced Leadership Skills, Executive Leadership Partnerships, Trust-Based Relationship Planning, Cross-Department Operations, Supply Chain Management Expert, Agile Methodology Expert, Hazardous Material Challenges, Reporting & Documentation, Expert Contract Negotiations, Engineering & Operations, Written/Verbal Communication
Experience

Senior Director of Transformation/Consumer Products
Columbus, Ohio, United States
As the Senior Director of Transformation I am charged with: ► Supports all of Consumer Products by partnering with the senior leadership team in developing their strategic annual Transformation plans and delivering results through the execution of strategic projects. ► Plans and provides strategic direction, deployment of resources and critical problem-solving leadership and influence for the vision and implementation of business unit transformation roadmaps. ► Accountable for adherence of standards for the Worthington Business System along with coaching and developing our Transformation teams through the lean journey. ► The Director ensures credible plans are in place that yield financial impact improvement for all Transformation initiatives, with clear communication of progress to the senior leaders of the organization.

Product Director – Tools/Consumer Products
Columbus, Ohio, United States
What I have done: ► Developed & deployed an innovative dual-brand channel-based marketing strategy to promote the touch and fuel brands Bernzomatic and Mag-Torch. ► Orchestrated an 18-month TSA acquisition and achieved 100% goal compliance, closing the facility on time. ► Adapted to changes in market demand/supply with innovative service plans, improving the brand’s viability across countless different market channels. ► Devised an updated product road mapping process, developing its vision, scope, & framework from scratch. ► Initiated, negotiated, and nurtured lucrative external supply agreements with valuable international suppliers. ► Greatly improved trust and cooperative relationships with operations teams at the leadership level and down through to individual team leads to improve overall efficiency and cohesion across the business.

President
Magna Industries, Inc
Cleveland, Ohio, United States
What I have done: ► Across all positions, generated significant topline revenue growth, expanding from $1.2M in revenue to $36M and aided in development and growth opportunities that increased the employee headcount from 12 to 100+. ► Improved relationships with strategic international partners, growing stability & product offering considerably. ► Ensured expansion in the manufacturing footprint, affecting growth from 30K Sq/Ft to 94K+ Sq/Ft. ► Regularly inspired management level staff to ideate innovative ideas, drive change, and transform processes. ► Effectively managed 4 independent brands within the marketplace, establishing a stable footing for each one. ► Recruited and crafted a diverse and dynamic management team consisting of the VP of Sales & Marketing, Operations Manager, CFO, and Office Management.

Vice President of Sales
Magna Industries, Inc
Cleveland, Ohio, United States
What I have done: ► Devised compelling marketing strategies to promote/position products with unique niche’s within the market. ► Prospected and developed a valuable sales pipeline that stabilized the company’s active customer base. ► Leveraged rigorous problem-solving and analysis processes to ensure the financial impact of each product is leveraged against manufacturing costs/processes to avoid shortcuts. ► Worked alongside product development teams to pre-empt marketing needs for products in each brand.

Key Account Manager
Magna Industries, Inc
Cleveland, Ohio, United States
What I have done: ► Trusted to develop lasting relationships with the most important client accounts, establishing high satisfaction and retention rates across the board by brokering sales deals and providing superior client service. ► Integrated new large accounts into the account management process, developing retention strategies for each. ► Regularly achieved or exceeded sales goals through careful negotiations and regular client interfacing.
Todd Whited's Contact Information
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