Tobias Höllhuber

Consulting assignment in Revenue Growth Management for an international food manufacturer.

Leading the commercial organization for Switzerland (25 FTE) consisting of sales, trade marketing, category management and revenue growth, supported by local business partners in finance, HR and supply. Responsible for setting up a strategic framework for accelerating the On Trade Channel across 11 markets in Northern Europe and member of the Northern European Leadership Team.

Leading the commercial organization for Belgium, Netherlands and Luxembourg (40 FTE). Managing a cluster of two in country organizations and one distributor market (Luxembourg).

Development of revenue growth strategies across pack, channel, price and promotion for 7 markets.

P&L responsibility for the Off Trade channel (retail, convenience & distributor) across 3 countries and leading a team of 9 FTE's.

P&L responsibility for all retail customers in Benelux and leading a team of 6 Key Account Managers based in Belgium & Netherlands.

Account Management for Group Colruyt, Albert Heijn and Hard Discount in Belux.

Leading the retail field sales team (12 FTE) for Belux.

Responsible for the development and implementation of AB Inbev's category management projects at Group Delhaize and Provera. These are projects in the field of space planning, assortment optimization, in store activation etc. All this is based on the analysis of market and shopper research, which then leads to the translation into valuable insights and action plans. The aim is to create win win situations with our customers by realizing a growth of the whole category.

Implementation of the field sales management and trade marketing processes of the AB Inbev Sales Excellence Program. Change management, coaching and training of on and off trade sales teams in Belgium and the Netherlands. Organization and execution of periodical audits.

Responsibility of approx. 70 retail customers of different accounts: franchisees, integrated supermarkets and drinkstores. My role consisted of the folllow up of assortment, shelf share and total volume, negociation of tailor made promotions and remodelings.

Assignment of 5 months in the Hoegaarden brewery as part of the AB Inbev Management Trainee Program. Responsibility over a team of blue collar workers in the logistics department. Operational follow up of transport and warehousing in the 3 sites of the brewery.

On the job training in different departments of sales and supply as part of the “Own Your Future” Management Trainee Program.

Assessing the opportunities for an international expansion.