Tina SI
Global Head of Sales @ Wyze
About
• Consumer goods and retail expert with extensive experience in top global consulting firms and corporations. • 13 years in strategy consulting and former Partner at Boston Consulting Group (BCG). In charge of end-to-end business development, project execution and client relationship management. US$ 5M annual revenue generated. • Proven track record in US ecommerce at Wyze (smart home brand) – Successful turnaround of its TikTok Shop business.
United States
Kirkland
Retail
Ecommerce Operations, Management Consulting, Business Strategy, Due Diligence, Pricing, Grocery Retail
Experience
Global Head of Sales
Wyze
Seattle, Washington, United States
Partner
Boston Consulting Group (BCG)
Hong Kong SAR
Specialized in consumer sector and global supply chain. In charge of end-to-end business development, project execution and long-term client relationship management.
Manager
Kearney
Hong Kong
Senior Consultant
Oliver Wyman
Hong Kong
Strategy planning ‒ Developing China entry strategy for a series of European ice cream products ‒ Formulating content-driven brand strategy for the world’s largest toy company ‒ Defining downtown duty-free store proposition for the world’s largest travel retail operator ‒ Developing five-year strategic plan for a baby food company in Russia (winning strategy with which the client achieved No.1 market share in Russia) Operation optimization ‒ Re-focusing business and optimizing costs for a top spirits company in Thailand ‒ Re-structuring Asia travel retail business for the world’s second largest spirits group M&A facilitation / Due diligence ‒ Evaluating brand strength and operation healthiness of a leading gym chain in China ‒ Assessing growth potential of China’s largest premium beauty SPA chain ‒ Evaluating China business potential for a French travel luggage brand
Education
Columbia University
Geopolitics, Policy impact on business
Massachusetts Institute of Technology
No-Code AI and Machine Learning
AI applications in business transformation
The Chinese University of Hong Kong
Professional Accountancy
Tina SI's Contact Information
Phone
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