Tim Saunier

President & CEO BABOR AMERICAS @ BABOR BEAUTY GROUP

About

CEO | Entrepreneur | Investor | Family Man As the CEO of BABOR Americas, I highly value our company’s unique position as a symbol of scientific excellence and skincare expertise – all 100% made in Germany. In my role, three guiding principles shape my approach: Entrepreneurship, Innovation, and Agility. Drawing from my leadership experiences at Unilever and L'Oréal, two globally leading CPG companies, I've developed a comprehensive understanding of holistic business management and employee leadership, always with a focus on fostering greater ownership. I firmly believe that with high entrepreneurial self-motivation, individual team members unite to form a successful team. Digitalization has consistently been a cornerstone of my work. I don’t view it as an end in itself; rather, I see digitalization as a tool to inspire and empower people – whether they are employees or customers of a company, or individuals in their personal lives such as friends and family members. Embracing this belief and employing a robust Test & Learn approach, I actively support various startups as a founder, investor, or advisor. Sustainability holds particular significance for me as a father of two great boys. It’s not merely a point of differentiation; it's the only viable long-term option. Sustainable relationships drive my actions, fostering the most robust ideas and implementations, both personally and professionally. Over the years, I've had the privilege of connecting with exceptional thinkers and doers from diverse fields. I eagerly anticipate expanding my network and forging more connections, whether it's discussing marketing and sales potentials for new markets and consumers in the cosmetics industry, leveraging strengths-based approaches, navigating digitalization, or engaging in conversations about politics and society. Let’s connect!

Country

City

Germany

Industry

Cosmetics

Skill

Produktmanagement, Markenentwicklung, Management, Projektmanagement, Strategische Planung, Marketing, Strategie, Produktentwicklung, Marketingstrategie

Experience

President & CEO BABOR AMERICAS

BABOR BEAUTY GROUP

2023-1 - Present · 3 yrs 9 mos

Miami, Florida, Vereinigte Staaten von Amerika

CMO BABOR & Member of the Executive Board

BABOR BEAUTY GROUP

2021-3 - 2023-2 · 2 yrs

Aachen

Leading BABOR’s Global Marketing team entailed overseeing product development, communication, and merchandising. Additionally, it involved enhancing brand equity, capturing market share in global skincare, and recruiting advocates for expert skincare with robust innovations and principles. Working alongside a team of immensely skilled professionals in Germany and our offices worldwide, our daily motivation was to introduce our highly innovative and effective products to new customers while continuing to delight existing customers with glowing results.

Founder of the baby brand "Honigbär"

Design 4 Future GmbH

2020-2 - Present · 6 yrs 8 mos

Düsseldorf, Nordrhein-Westfalen, Deutschland

When our first son was born and my wife and I began shopping for baby products, we quickly realized that we struggled to find brands and products that met our expectations in terms of quality, utility, and ethics. Alongside like-minded friends and fellow young parents who shared our sentiments, I launched the brand "Honigbär." The company’s mission is to design and develop baby/kids accessories that prioritize functionality and sustainability, aiming to assist parents in making more informed and conscientious purchasing decisions. Explore the brand and our specialized products at: https://honigbaer.shop/

Customer Director in the Luxury Division in charge of department stores

L'Oréal

2020-3 - 2021-3 · 1 yr 1 mo

Luxury beauty brands and department stores forge a unique symbiotic relationship in the German retail landscape. As the overseer of the P&L and strategy for all L'Oréal Luxury brands (including Armani, Biotherm, Lancôme, Kiehl’s, Valentino, Yves Saint Laurent) in this strategically vital channel, I endeavored to attain brand and retail excellence. This was achieved through unwavering support for my dedicated and passionate team, continual enhancement of the customer experience, and the maximization of client success.

Marketing Director L’Oréal Paris Men Expert & Puma Fragrances

L'Oréal

2017-2 - 2020-2 · 3 yrs 1 mo

Düsseldorf

Men and cosmetics don’t mix? My talented teams and I disproved this notion. Leading the brands Men Expert and Puma Fragrances in Germany, we made a substantial contribution to the growth of the overall category with a robust brand portfolio, especially in skincare, deodorants, styling, and shower gels. Through strategic selection of touchpoints, we executed successful brand partnerships (such as with Borussia Dortmund and the Surf World Cup) and sales strategies, propelling the e-commerce business to unprecedented heights.