Tiah Karnik

@ Sequent Energy Management • Contributed in Endur rate automation efforts, validating over 2000+ data points and coordinated with a third-party vendor, helping reduce manual update errors by an estimated 20% and supporting timely rate updates for commercial users • Supported improvements in daily trading reports by investigating 30+ report variances, validating data consistency across systems and collaborating with team members to enhance decision-making accuracy by 10-15% • Developed a Power BI dashboard for Accounting’s monthly close process, analyzing variances and assisting in documentation, reducing manual reporting time by 30% and improving data visibility to enhance collaborating with Trading & Accounting teams • Enhanced AI-driven settlement automation prototypes by refining AI Builder prompts and documenting test results, supporting future automation strategies projected to lower manual processing by 30% • Engaged in cross-functional learning opportunities by shadowing 3+ teams across commercial and industry functions, gaining hands-on exposure to energy market operations and understanding end-to-end trading workflows

• Conducted data cleaning, migrations, and matching processes on datasets containing 100,000+ records, ensuring 99% accuracy and consistency for market analysis and reporting using SQL and Excel • Created interactive Power BI dashboards with user-friendly designs, enabling stakeholders to monitor 15+ key business metrics across multiple markets, potentially improving decision-making by 30% • Implemented data cleaning protocols using SQL and Excel, identifying and resolving discrepancies across 10+ data sources, enhancing data integrity and reliability by up to 95% • Engaged in continuous learning and professional development by staying updated on industry trends and best practices

• Oversaw all internal operations by coordinating team communication, monitoring ongoing projects, and conducting regular audits of event planning processes to ensure that logistical and operational workflows adhered to organizational standards • Developed and managed a semester-long marketing schedule for 20+ events, coordinating closely with the marketing lead to ensure timely content creation, effective promotion across multiple social media platforms, and consistent communication to maximize event visibility and engagement through the semester • Managed the budget of approximately $1500 by tracking expenditures, maintaining financial records, and performing quarterly audits to ensure transparency and identify cost-saving opportunities • Coordinated logistics and operations for 20+ events annually by creating project plans, timelines, and checklists as well as gathering feedback, analyzing outcomes, and implementing improvements for future activities • Facilitated collaborations with 5+ student organizations across UH, managing communication, resource sharing, and joint event logistics to expand event reach, boost turnout, and strengthen the campus community

• Analyzed website traffic and user behavior using Google Analytics to identify key trends, user interaction patterns, driving a 25% increase in user engagement • Assessed social media activity and engagement across platforms, leading to a 30% increase in follower growth by implementing targeted content strategies and designing visually compelling posts using UI/UX principles to enhance audience interaction • Developed data-driven strategic recommendations to enhance marketing campaigns, leveraging analytics tools to achieve a 30% increase in event attendance and a 20% boost in member engagement

• Engaged in workshops and projects to enhance knowledge about consulting methodologies and industry practices • Collaborated with members on a consulting project to apply learned skills and concepts • Networked within the organization to connect with peers and industry professionals

• Conducted competitive analysis, deal sourcing, market analysis, and product and value proposition evaluation on three startup AI productivity software startups to identify investment opportunities for HP • Evaluated key aspects of startup, such as market positioning, business models, product strategy, and competitive strategies to assess their potential for success • Crafted a pitch deck for HP on AI productivity software startup, evaluating the team, product features and benefits, value proposition, and risks

• Analyzed global digital advertising trends across travel and the overarching retail media industries, identifying emerging patterns and strategic opportunities • Performed in-depth analysis of 2 major players (retail media networks) to understand their B2B advertising strategies and revenue generation mechanisms • Conducted detailed research on key retail media networks evaluating their advertising products, revenue models, and market impact • Developed strategic recommendations for investments and brand positioning within the digital advertising space, culminating in a concise presentation to guide corporate decision-making

• Conducted comprehensive market analysis to identify emerging trends, evaluate competitive landscape, and uncover key opportunities for growth in the energy sector • Conducted due diligence on a startup to prepare an investment summary to highlight the viability and growth potential of potential investments, including in-depth analysis of financial data, market trends, competitive positioning, and management team capabilities to provide a comprehensive assessment of investment opportunities • Crafted a market analysis presentation, outlining key insights and findings relevant to the identified investment opportunity

• Participated in Excel with Dell, an exclusive mentorship program designed to connect students with experienced professionals in their desired career fields • Built meaningful connections through collaboration with fellow mentees, strengthening teamwork and networking skills, exchanging technical advice, and supporting each other in areas such as personal branding, imposter syndrome, mock interviews, and goal setting • Enhanced professional growth by engaging in development sessions focused on behavioral interview skills, cultivating transferrable abilities from campus to career, and building confidence through group discussions and peer support activities

• Developed strategic recommendations for Thematic to enhance its presence in the content creator economy by leveraging trends such as the rise of short-form content and creators taking ownership of their platforms • Provided insights on how Thematic could facilitate more effective monetization strategies for content creators through diversified income streams and enhanced partnerships between creators and brands • Offered suggestions for Thematic to innovate its platform by integrating features that enhance creator-audience engagement, such as robust analytics tools and e-commerce options

• Crafted social media posts, newsletters, and blog content that aimed to raise awareness for the largest youth-led international organization advocating for youth mental health • Utilized creative and targeted messaging to engage diverse audiences and amplify the organization's mission • Conducted market research with a specific focus on identifying gaps in mental health awareness and gathered partnerships to create opportunities for collaboration for Mind4Youth • Analyzed campaign data to derive insights and developed strategic objectives to drive continuous growth for Mind4Youth

MISSO Committees - Java, Database, Professional, Transaction Processing (August 2023-May 2025) Vice President - BCO Spring 2025 Director of Marketing & Analytics - BCO Fall 2024 Ted Bauer Leadership Certification Program - Fall 2024-Spring 2025 Dean's List: Fall 2022, Spring 2023, Fall 2023, Spring 2024, Fall 2024, Spring 2025

Student Sales Professional