Theron Skees
Founder @ The Designer's Creative Studio
About
Theron knows that great experiences aren’t a luxury — they’re a competitive advantage that must be intentionally designed. He helps leaders harness experience as a business tool — transforming brands, strengthening engagement, and driving measurable growth. A former senior creative executive at Walt Disney Imagineering, he led multi-billion-dollar projects worldwide, aligning story, strategy, and experience design to create results that endure. As founder of The Designer’s Creative Studio, Theron shares this 30+ years of expertise through consulting, keynote speaking, and his book Creating Memorable Worlds. These platforms enable him to partner with organizations across industries to co-create experiences that inspire teams, connect deeply with audiences, and turn customers into devoted advocates.
United States
Orlando
Entertainment
Team Leadership, Interpersonal Communication, Design Thinking, Storytelling, Public Speaking, Presentation Skills, Strategic Vision, User Experience (UX), Theme Parks, Creative Direction, Entertainment, Production Managment, Art Direction, Concept Design, Concept Development, Film, Storyboarding, Television, Illustration, Film Production
Experience

Founder
United States
Leveraging 30 years’ experience in Themed Entertainment by providing innovative, solution-oriented design, growing brand equity and emotionally connecting consumers to experiences. This expertise is called: Narrative Experience Design.

Vice President, Portfolio Creative Executive
Orlando
I am currently overseeing the Disney Cruise Line as the Vice President, Creative Portfolio Executive with Walt Disney Imagineering. This role includes the creative oversight of our existing fleet of four ships: the Magic, the Wonder, the Fantasy and the Dream as well as the design and construction of three new ships announced to join the fleet in 2021, 2022 and 2023. This role also gives me creative oversight for Disney's private island: Castaway Cay. I couldn't be more excited to be working with such an amazing product and stellar team, especially during this time of great expansion and growth; almost doubling the size of our fleet! It has been a great adventure.

Executive Creative Director
For the past three years, I have been directing creative design/development of the Disney Springs project with one of the best teams in the business. This is the complete re-imagination of the Downtown Disney property including all new dining, retail and entertainment, common areas and roadway improvements. We are doubling the size of the property and bringing in 70 new tenants. We open our final phase in 2016.

Director, Creative Development & Show Quality Standards
Hong Kong Disneyland
While working in HKDL, I have had some amazing opportunities to participate in growing this resort, establishing an amazing team and reaching out to the HK community to promote art, culture and design. Creating new designs for the hotels, restaurants, merchandise shops, attractions and entertainment events in the company's newest park for guests who are still learning about Disney has been unforgettable.

Show Producer/Art Director
Paris, France
Served as Show Producer/ Art Director for the Walt Disney Studio Paris expansion including the Tower of Terror attraction, Hollywood Boulevard area with facades, shops and a forced perspective and the interactive attraction, Stitch Live.

Art Director
Disney Hollywood Studios, WDW
In this role, I worked on various projects and with great people. Some noteworthy examples were: Tower of Terror reprofiling 3&4; Magic of Disney Animation attraction; The SPF/X show, Backlot Tour; digital forced perspectives, Backlot; 100 Years of Magic celebration; various film set adventures and backstage tours; redesign and construction of the backlot facades.

Associate Vice President
BSG Laboratory
Principal Designer, product development. Created custom audio products for hospitality, retail and consumer markets based on newly developed acoustic technologies. Share patent on acoustic enclosure design.

Field Art Director
Walt Disney Imagineering
Field Art Director for artificial Rockwork on the interior and exterior of the Pirates of the Carribean attraction in the EuroDisneyland park in Paris, France.

Designer
Freelance Designer, Sculptor and Scenic Artist
Orlando, Florida Area
Worked on several films, TV commercials and television series as a sculptor, scenic painter, sign painter and set designer. Freelanced to local TV station to design sets, backdrops, and murals.
Theron Skees's Contact Information
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