tom marcinowski

director, email strategy and operations

About

Strategic, Consumer-Focused, Data-Driven Marketer

Country

united states

City

new york

Industry

apparel & fashion

Skill

direct marketing, crm, advertising, marketing, email marketing, customer acquisition, database marketing, direct mail, multi channel marketing, marketing strategy, digital marketing, analytics, segmentation, lead generation, online marketing, integrated marketing, online advertising, campaign management, strategic planning, marketing communications, microsoft office, retail, e commerce, social media marketing, catalogs, brand management, mobile marketing, sem, media planning, promotions, social media, b2b marketing, microsoft word, ppc, interactive marketing, web analytics, competitive analysis, affiliate marketing, budgets, marketing management, relationship marketing, brand development, budgeting, negotiation, web marketing

Experience

director, email strategy and operations

fandom

2020-4 - Present · 6 yrs 6 mos

circulation and marketing analyst - menswear

haband

2006-11 - 2009-10 · 3 yrs

junior marketing analyst

haband

2006-1 - 2006-11 · 11 mos

director, crm

pvh corp.

2013-4 - 2015-8 · 2 yrs 5 mos

manager, space advertising and cust acquisition marketing

haband

2009-10 - 2012-2 · 2 yrs 5 mos

sales support manager

peoples education

2004-12 - 2005-12 · 1 yr 1 mo

director, email marketing

fullbeauty brands

2017-10 - 2018-8 · 11 mos

director, client services

marketsmith, inc.

2012-7 - 2013-3 · 9 mos

manager - relationship marketing

time warner cable

2012-2 - 2012-7 · 6 mos

* Responsible for analyzing and developing the business cases for marketing programs * developing and successfully project managing the programs, working closely with key stakeholders in Corporate Marketing and in the Regions * analyzing the performance of marketing programs against corporate driven performance metrics in an effort to drive profitable growth to TWC's existing subscriber base.