Tim Brooks
Area VP & Global Head | AI Development & Business Advisors @ World Wide Technology
About
Strategist, operator and business leadership executive delivering strategic growth to customers. Experienced in developing AI and Machine Learning solutions that create strategic value. Developer of data strategy for AI and of data-driven solutions in retail, financial services, Insurance, and travel/hospitality. Speaker on topics spanning Marketing, AI solutions, Deep Learning, Analytics maturity, and Strategy. Experience ranges from getting small start-ups off the ground to managing turnarounds, new business unit launches and business transformation in large enterprises. Focus on leading globally distributed teams in fast-growth environments, creating business development, partner and sales strategies across different geographies. Worked and built organizations in 7 countries, including franchise development and IP licensing in the EU and Latin America. Passionate about disruptive technologies and analytics since I helped prototype Ritz-Carlton’s first revenue management software in 1986. Specialties: Leadership,sales strategy,start-up coaching, analytics, AI, partnership development, innovation, ESG initiatives, and turning strategy into results. Experienced in developing strategies, marketing communications, and leading sales teams to deliver effective and sustainable revenue growth. • Innovation: leverage technologies,teams of data scientists and software engineers to deliver solutions that solve industry challenges,increase sales conversion success, accelerate customer Path-to-Purchase,create value from IoT,sensor data,and transactional data across industries. • Method: provide data strategy and technology solutions that translate business strategy into concrete action resulting in value creation. • Experience: assembled a team of experienced salespeople, data scientists, consultants, domain experts,solution developers,and data ecosystem partners in the USA,UK,EMEA, and Asia-Pacific regions. • Results: proven effective across retail, travel, hospitality, insurance, gaming, manufacturing,online services and financial services industries.
United States
Park City
Computer Software
AI for Leadership, Consulting, Artificial Intelligence (AI), Nvidia, Large Language Models (LLM), Genai, Strategy, Business Development, Management, Leadership, CRM, Start-ups, Analytics, Marketing Strategy, Business Strategy, Sales, Marketing, Budgets, Entrepreneurship, Revenue Analysis
Experience

Area VP & Global Head | AI Development & Business Advisors
Worldwide
Global lead of a team of AI experts providing advisory services for C-level executives, Board Directors, and senior executives. Advising on AI marketplace trends, strategies for creating real business value from AI, best in class technology selection, and data strategies that support successful AI.

Principal
Orange County, California Area
Lead solution development and revenue growth for business strategies and technology solutions that create significant business impact. Matrixed leadership role across 1,000 salespeople and 400 consultants and technologists. - Develop B2B enterprise solutions with customers and technology OEM partners. Deliver data strategy and AI solutions that enable strategic growth and create valuable Intellectual Property. - Assist WWT customers and OEM partners with the identification of business strategies, analytics approaches, data sources, analytics tools and resources, and enabling technologies that produce extraordinary success from Artificial Intelligence, LLM, GPT, Knowledge Graphs, computer vision, and recommendation engines. - Thought leadership and marketing assets across multiple vertical industries to support World Wide Technology and OEM partner initiatives for Big Data solutions, IoT, services, and technologies. - C-level executive engagement at strategy workshops, executive briefings, and OEM partner events. - Industry speaker on Big Data strategy, IT strategy, predictive analytics, business impact use cases for Retail, Hospitality, Travel, Legal, Financial Services, IoT, Manufacturing, SLED, and Cloud. - Lead program management and technology evaluation POC's with major OEM's.

Managing Director Business Development
Chicago / NYC / San Francisco Bay Area
Global Head, Sales Responsible for new strategic accounts and sales organization development for highly collaborative Analytics and Marketing Research firm with global accounts and talented resources. Sales team recruitment, training, and leadership for high-growth company that leverages Big Data predictive analytics for improved marketing results and strategic advantage. Collaborate with teams of advanced data scientists at AbsolutData and within customer organizations to create data ecosystems, processes and algorithms that harness Actionable Signals and turn them into ongoing business recommendations that: - lift revenues - dynamically optimize pricing - increase customer engagement - stimulate consumer spending - extend Customer Lifetime Value - optimize media & channel distribution mix - streamline procurement processes - provide Conjoint Marketing Analysis for new products and services - deliver sustainable customer service scores and productivity gains - Design, create, and deliver compelling presentations that provoke re-examination of status quo and move organizations to profitable action. - Provide sales strategy, action plans and budgets for sales organization. - Serve as resource to company teams of PhD's and advance degree international business consultants for Hotel, Travel and Gaming solutions strategy related to all of AbsolutData's services and customer solutions. - Industry Speaker on issues related to Big Data strategy and Hospitality industry

VP - Business Development & Solutions Consulting
NYC, Chicago and San Diego
Responsible for significant new revenue streams and solution-specific P&L's for a range of marketing and supply chain solutions developed for the global Hospitality, Cruise, Gaming, Restaurant, and Travel industry. Consult to Global 1000 organizations, identify strategic objectives with senior executives, and implement predictive analytics solutions tied to massive data flows within and outside of the organization. Responsible for conceptualization, design, development and sale to clients of new solutions: - B2B Lead Generation via open source data sources - Strategic Meetings Management financial and vendor pricing Analytics for an $80MM global meetings account. Developed SLA's, RFP's, internal KPI's and Value Capture strategy development for one of the world's largest Financial Services firms. - Hotel and Meetings industry RFP filtering and triage solution to maximize sales conversions and improve customer response time for hotels.

Co-founder & Director
Meetings valuation, resale and risk management technology. Meeting Trader provided the world's first platform for the risk management of groups and financial recovery from large scale attrition and cancellation. Start-up mode Meetings Procurement technology and consulting firm that enabled the delivery of exceptional ROI to Hotels and Meeting Planners using the MeetingTrader technology for the sourcing and negotiation of groups and meetings. Normalization of data from disparate sources, providing Cloud platform for complex and dynamic transactions between buyers and sellers.

Principal
Austin Advisory Services
Hospitality Consulting services firm with expertise in the areas of: • Sales Training, • Marketing and Business Plan development • Brand repositioning and leveraging of resources to extend brand promise, • Revenue Management strategies to enhance RevPAR, • Pricing analysis using historical and economic forecasting models, • SEO and Social Media strategist aligning online resources with marketing objectives to amplify brand awareness • Business Plan Development and Market Research • Contracting and Negotiations Management • Strategic Meetings Management programs for corporations seeking increased values in the meetings marketplace Two patents and numerous published research articles on Meeting Industry Market Trends and Revenue Management tactics.

President
The Austin Group LLC
Founder of one of the hospitality industry's first conference consulting and meetings procurement firms. Introduced processes later adopted by SMMP managers at Fortune 500 companies. Scaled business from scratch to $54 Million in sales. Developed client representation and advocacy services culture of the firm. Recruited and trained staff in principles of strategic hotel contract negotiation, Revenue Management, dynamic Meetings and Incentive ROI protocols, and intangible selling techniques. Implemented company-wide meetings consolidation for several different large corporate clients. Created and licensed effective customized contract addenda for corporate client use to gain market advantage and risk assurance from multiple in-house signers across an enterprise. Created and developed Wasatch Meetings Institute designed as a Think tank/Retreat for best practices exchange and face-to-face Supplier/Planner negotiations. As consulting partner, developed and executed start-up and early growth expansion strategy of Helms Briscoe, including market share overrides, international expansion, and cash flow acceleration strategy.

International Councillor
Washington, District of Columbia, United States
Advisory role for economic development. Worked with heads of NGO’s, European and LatAm governments, and corporate program sponsors to secure funding and sponsorships.

Director of Sales and Marketing
The Mark Hotel NYC and Rafael Group Hoteliers (acquired by Mandarin Oriental Hotels)
Responsible for opening year sales and marketing efforts for Upper East Side Manhattan luxury hotel with celebrity clientele.
Education

Artificial Intelligence and Business Strategy
Artificial Intelligence: Implications for Business Strategy Joint post-graduate program of the MIT Sloan School of Management and the MIT Computer Science and Artificial Intelligence Laboratory (CSAIL). Focused on business strategy analysis and frameworks for evaluation and execution of AI initiatives.

Platform Strategies for Business Growth
Exploration of digital platform strategies and their unique features and requirements. Dynamic pricing, usage fees, fremium/premium and bundled revenue models are examined. Technological, data, and organizational requirements of successful platform businesses were studied.
Tim Brooks's Contact Information
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