Ted Sirvaitis
VP of Sales & Growth Markets @ Cadent
About
Experienced sales leader with extensive knowledge in linear (advanced TV/CTV) and digital sales, programmatic, consumer data strategy, business development and promotional partnerships. Highly motivated and interested in progressive media and ad tech companies who bring innovative solutions to the advertising industry. Proven ability to lead teams and collaborate cross functionally with sales support departments.
United States
New York
Marketing & Advertising
Client Services, P&L Management, Programmatic Media Buying, Sales & Marketing, Sales, Account Planning, Strategic Partnerships, Media Sales, Communication, Presentations, Market Analysis, Sales Targets, Client Relations, Sales Planning, Sales Strategy, Software as a Service (SaaS), Contract Negotiation, Business-to-Business (B2B), Pricing Strategy, Customer Relationship Management (CRM)
Experience

VP, Partnerships
New York, New York, United States
EDO, Inc. is the TV outcomes company — a leading platform measuring predictive behaviors driven by Convergent TV advertising. By combining real-time engagement signals with world-class decision science, EDO data maximizes creative and media performance. We work with modern marketers at leading brands, TV networks, entertainment studios, and ad agencies. EDO's investment-grade data align advertising spend to business results - with detailed competitive, category, historical, and predictive intelligence. For industry intel, success stories, and top ads, visit EDO.com.

VP, Sales Lead
New York City Metropolitan Area
Qonsent is a user experience product that enables brands to compliantly capture 1st party data with direct consent from consumers. Our platform provides real-time ID validation as well as an auditable ledger to enable direct notice at collection across any consumer touch point. This helps power 1st party activation while future proofing 1st data against impending legislation and cookie depreciation.

Director of Sales (Growth Lead)
New York City Metropolitan Area
A leader in TV and video ad placement and optimization, Simulmedia helps drive more wins by bringing best-in-class data, science, software and services to linear TV, connected TV and video games. In 2008, Simulmedia pioneered a data-first approach to TV ad placement and optimization that made performance at scale possible and changed TV advertising forever. Having expanded into connected TV and games as extensions of its traditional TV expertise, Simulmedia has the capability to better serve even more customers of all sizes to drive more durable brand awareness and performance.

Senior Account Manager Programmatic TV
Greater New York City Area
Work closely with sales, planning, and operations teams to ensure consistency and performance from campaign start to finish Responsible for meeting/exceeding client needs, resolution, and escalation of client specific issues Respond to requests from sales team including capabilities, campaign specifics, research, and additional information to assist in closing deals. Build and distribute campaign wrap up reports for clients by working closely with sales, BI, and account managers. Work closely with TubeMogul product and engineering teams to assist in improving overall Advanced TV, Addressable, OTT, VOD product offering.

Integrated Sales Planner
Negotiate all incoming RFPs centered around advertisers’ brand goals while maximizing internal revenue across all networks within the A&E portfolio Assist in prospecting new business to help expand A&E's reach Work with P&I management in efficiently developing the best VOD 4+ practices and pricing QA the ROVI platform in developing best practice solutions for Advanced TV optimization Organize research and competitive information for Account Executive Actively track liability and arrange for underdelivery schedules
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