Taylor Krut

I'm a design lead, responsible for end-to-end experience of Meta’s AI generation toolkit in ad creation (image, text, and video). 1/ Leading horizontal design strategy across AI generation capabilities, defining frameworks across image, text, and video generation workflows. 2/ Ensuring cohesion across all Creative GenAI and partner team launches. Establishing design principles and a quality bar. 3/ Driving end-to-end usability improvements.

Lead designer of advertiser ad creation experiences and lead designer of Meta automation toolkit (Advantage+ creative). • Set the vision and horizontal design strategy for ad creation automation Advantage+ creative. • Led the vision and design of Advantage+ creative surface. • Led redesign of ad preview across all objectives and ad creation flows.

Lead designer of advertiser ad creation experiences and lead designer of video creation experiences, and short-form video monetization. • Set the vision and horizontal design strategy for video creation tooling. • Led the unification of creative selection and editing experiences across all objectives and ad setups.

Elevated the reading journey by enhancing Kindle E-readers interactions, navigation, and content discovery, driving a more intuitive and enjoyable experience. Built an inclusive design culture at Amazon by creating company-wide accessibility tools, resources, and processes adopted across teams. Designed the first Amazon Locker installation at the Coachella Valley Music and Arts Festival, enabling attendees to shop and ship essentials directly to the event.

Enabled eBook bulk purchasing for Amazon Business and Amazon.com, allowing schools and organizations to buy and distribute eBooks at scale for education and other use cases. Designed Amazon Study Quiz, a web application that helped students prepare more effectively for tests through interactive, engaging study tools.

Designed the Subscribe with Amazon Seller Portal Dashboard, impacting every 3P subscription on the platform and the millions of customers who purchase them. Created scalable subscription experiences that drove purchases across multiple subscription types and addressed key business challenges. Unified Newsstand store detail pages, reducing cognitive load and improving discoverability of magazine formats and subscription options.

Designed 17+ iPhone and iPad app interfaces and 25+ websites, creating intuitive, visually cohesive experiences across mobile and web platforms. Developed 12+ infographic projects and 35+ icon sets (1,820+ icons total), improving visual communication and user comprehension. Executed 10 branding projects, 4 package designs, and 8 advertisement campaigns, enhancing brand identity and market presence for diverse clients.