
tawn kinkead
creative manager
About
Experienced Creative Manager with a demonstrated history of working in the retail industry. Skilled in Sales, Retail, Art Direction, Management, and Adobe Photoshop. Strong marketing professional with a Bachelor of Science (Merchandising, Apparel and Buying) from The University of Kentucky.
united states
atlanta
retail
merchandising, retail, sales, brand development, creative direction, advertising, inventory management, customer service, marketing, fashion, adobe creative suite, management, adobe photoshop
Experience

associate buyer
touchstone catalog

merchandise coordinator
charles keath catalog
* Maintained vendor contact to secure product facts, specification sheets, samples and stock. * Ordered and maintained samples for photography and supervised the Sample Coordinator position. * Maintained database with information used by the purchasing department to make stock purchases. * Catalog copy proofing & copywriter main contact. * Attended photo shoots to ensure product was being photographed as per Merchandising’s vision.

eit, assistant buyer, merchandise coordinator
hess's department store
* Completed the EIT program, promoted to Assistant Buyer, Junior Dresses & Coats. * Manually calculated open-to-buy for 72 stores and maintained inventory for all 72 stores. * Traveled to New York to view the newest fashions in the junior market and make selections for 72 stores. * Worked with the Controller to place purchase orders for stores, monitored all sales and stock levels and placed orders for individual stores. Maintained inventory levels of each to ensure the merchandise mix was regionally appropriate. * Merchandise Coordinator supervised merchandise check-in, placement on the selling floor, markdowns & inventory management. * Merchandise Coordinator managed 75 employees, communicated with the buyers about the needs of our individual store and managed the customer service/front office areas.

e-commerce manager
the paragon catalog
* Define and manage merchandising and e-commerce strategies across multiple brands in order to maximize profitability, growth and efficiency. * Create and analyze email marketing plan and adjust future marketing plans based on findings. 2012 Email program is up 54% in sales and 55% in orders over 2011 YTD. * Redesign homepages and landing pages based on sales trends and seasonality. * Develop online strategies (including social, mobile & tablet) that increase website traffic, improve online conversions and increase average order size. * Manage and merchandise websites on two different platforms. * Maintain relationships with outside vendors such as paid search marketers and website hosts. * Implemented a complete website build for Breck’s Gifts; but no longer manage site. * Senior copy proofer for all catalogs produced and have final blueline approval privileges. * Buying responsiblities include all web only categories and related email promotions.

eit, guest service team leader, team relations leader
target
* Designed Team Leader in Training Program, a curriculum to train all department team leaders within Target. * Created the rollout presentation for the Guest Culture Program to South Florida District-trained over 500 team members. * Team Relations Leader managed all recruiting, hiring, testing, placement and orientation for 150-200 team members for both seasonal and non-seasonal time periods. In charge of all payroll, scheduling, promotions, discipline and terminations.

creative manager
the paragon catalog
Successfully built and manage The Paragon's in-house creative department including designers, color specialists, copy proofers and photography.
Education
university of kentucky
economics
tawn kinkead's Contact Information
Phone
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