Tanya Chauhan

• Creating the entire marketing plan for the cloud and digital transformation business, which includes lead generation, planning events, roundtables, social media posts and maintaining business decks. • Planning lead generation campaigns like LinkedIn, Google ads and email campaigns. • Generating 250+per month with the digital marketing campaigns. • Planning and executing end to end events/roundtables for clients like Google Cloud, Google Workspace, AWS, Alteryx and Microsoft. • Creating and planning the content, further launching internal newsletter to around 5000 Employees. • Managing the design & production of microsites & videos for sub business units including automation, cloud, analytics and Google workspace. • Collaborating with the marketing head and business head to set the marketing strategy for the business. • Creating social media calendars and increasing our brand awareness and followers on platforms like Instagram, LinkedIn and YouTube. • Executing CSR projects by coordinating with PR agencies, further creating PPTs and email campaigns for the same.

• Increased the company's Instagram followers to 26000+ followers in less than 6 months by posting engaging content, and by generating brand publicity through influencer campaigns. • Reduced the cost of lead acquisition to 0 with a highly converting content strategy, where one of the Instagram post generated 1500+ leads with Adspent. • Increased the LinkedIn followers by engaging with industry leaders, creating and implementing content marketing strategy. • Created campaigns across India, one of which received 50+ participants engagement over Instagram. • Helped a client with 15X her ROAS with Instagram marketing and ad campaigns. • Created and monitored the YouTube channel from scratch and strategized the growth with a profit of 1k+ on every video in less than 6 months.

• Audited 500 social media profiles of small business owners, big enterprises and established companies, resulting in improved of their online engagement/presence. • Generated organic leads through content funnel from Instagram, LinkedIn and Facebook. • Helped the USA and UK based clients with successful deals from investors and generate $1200+/week

• Onboarded professionals on the platform while working in the Salon Category. • Managed the entire hiring process and trained the interns in the team from nearby cities.

• Directly worked and reported to the founder of the project. • Created business model for startups to analyze the effectiveness of their growth strategy, which would increase their sales yearly. • Researched and studied more than 24 startups across various niche, located around the globe.

• Accessed and authenticated the academic backgrounds of various applicants. • Shortlisted and interviewed the candidates based on their financial knowledge.