Tania K.

Managed ad expanded a portfolio of key client accounts within SaaS company's customer base, utilizing CRM platform (Hubspot) to track and enhance client interactions. Implemented strategic account management processes to drive revenue growth and foster long-term .customer relationships. Advocated for clients' shipping savings by maintaining high satisfaction levels and leveraging data-driven insights to identify opportunities for increased efficiency.

Effectively communicate the unparalleled benefits of the debt relief program to potential customers. Pre-qualify and guide potential clients to enroll in a program where they can achieve financial security by eliminating debt and attaining newfound financial freedom.

Building and promoting strong, long-lasting customer relationships by partnering and understanding customer needs Negotiate product cost and purchasing with overseas suppliers; coordinates shipments to clients in the construction, agricultural and automobile sectors and achieved a 30% increase in sales since 2021 Develop and execute strategic sales plan to expand company's customer base and ensure satisfaction and business growth by opening new channel in the automotive sector parts demand.

Taught a course in digital marketing specialization 1) Fundamentals module of digital marketing 2) Mobile Marketing 3) Digital marketing strategy and implementation

Marketing B2B for Latin American countries including Brazil and the Caribbean in CASC S.A. (Cargill Agricultural Supply Chain). Redesign and alignment of account management processes, aimed to promote the use of Salesforce platform, achieving: 50% increase in registration of activities on the platform; Settlement of foundations for cultural change and incorporation of CRM practices. Remote stand design management, creation of promotional material, and negotiation with suppliers to ensure corporate image for conventions in Brazil, Colombia, and Bolivia. Member of the regional committee of social responsibility projects that approved $200M funds and leadership in Peru for 5 projects with an investment of $56M, for the strengthening of sustainability awareness and inter-business relationships.

Creation of marketing strategies and marketing management, trade marketing, BTL and branding to position brands in the Retail channel. In charge of a team of 129 people (120 external promoters). Report to General Manager. * Leadership of the team that completed a project to build and implement a website with e-commerce for virtual sales, as a sustainability strategy; generating +USD140M in the 1st year, subsequently exceeding USD315M in sales. * 1000% increase in sales, due to the introduction of new products (kit) with packaging design that enhances exposure in retail and budget management that allowed competitive prices. * Creation of various campaigns and marketing plans aimed at retaining the retail and final consumer, reaching up to 80% increase in sales. * Design and planning of training programs for FFVV, characterized by enhancing learning, achieving teams recognized for their mastery of the product and commitment to the brand. * Creation of attractive and functional displays in major retailers nationwide, through negotiations with suppliers, branding management and budget management that resulted in increased brand recognition and reputation at points of sale.

Management of marketing strategy and sales administration for distributors in South America. Reporting to Product Management and General Management of the Consumer Products Marketing Division. Development and expansion of the professional equipment market in Brazil through a direct contact strategy with publishing companies, achieving: USD 600M increase in sales in the first year. Strengthening of the brand positioning, making it the preferred choice in the sector. Leadership in the launch of digital cameras, which included the development of training plans for distributors, creation of merchandising materials, and sales support; generating a 250% increase in sales over 4 years.