Tammy Gan

In a hybrid role based in Singapore with frequent travels to the Maldives, I lead the storytelling and strategic communications behind the pre-opening of .Here, while continuing to shape the aspirational brand presence of Finolhu.

- Develop, prepare and manage yearly marketing plans, advertising plans, PR plan, social media strategies and budgets - Manage and/or coordinate public relations opportunities and host media visits - Responsible for strategy as well as content creation management of all social media platforms and blogsite for the resort - Manage and maintain content on official resort website - Ensure all marketing collateral & E-media works are compliant with brand guidelines and completed within timelines - Direct and oversee photo and video shoots; organise photography for special events as well as carry out photography and videography duties for social media content - Coordinating and managing international agency partners - Crisis communications management of unforeseen circumstances A luxury resort owned and managed by HPL Hotels & Resorts Pte Ltd

- Create marketing strategies and ensure implementation - Conduct market research, identify market requirements for current and future products - Study competitor’s products and activities - Prepare and mange marketing plans, advertising plans, PR plan, exhibition plan and budgets worldwide - Ensuring all marketing collateral & E-media works are compliant with brand guidelines and completed within timelines. - Manage and/or coordinate public relations opportunities; host media visits; manage public relation consultants - Direct and/or oversee photo/video shoots; organise photography for special events - Monitor and manage all local, regional and national print and digital advertising placements - Coach and manage marketing team to achieve marketing objectives & maintain effective working team relationship with all supporting departments

- Brand Guardian at RAS in charge of all brand guidelines and collateral development - Own and drive the full spectrum of marketing communications domain in the Association - In-charge of all marketing initiatives and outreach programmes conducted by the Association - In-charge of all communications functions at RAS, including Quarterly Newsletters, e-newsletter, website, and media relations - Story pitching to difference media outlets for the Association - Curate, write and edit all internal marketing communications collaterals including press releases, newsletters and website content - Support marketing communications needs for all RAS events and programmes - Manage all vendor relationships in relations to marketing communications - Manager, track and fulfill all relevant sponsorship and partnership obligations in relations to marketing communications - Ad-hoc duties as assigned by the Chief Executive Office

Joined as Area Marketing & Communications Assistant, and promoted to Area Marketing & Communications Executive in 2013. Abu Dhabi Properties include: - Desert Islands Resort & Spa by Anantara (Sir Bani Yas Island) - Qasr Al Sarab Desert Resort by Anantara (Liwa Desert) - Eastern Mangroves Hotel & Spa by Anantara (Abu Dhabi City) - Anantara Sir Bani Yas Island Al Yamm Villa Resort Involved in the opening the following: - Sir Bani Yas Stables - Desert Islands Conference Centre - Watersports Centre on Sir Bani Yas Island - Anantara Sir Bani Yas Island Villa Resort

Desert Islands Resort & Spa by Anantara

Qasr Al Sarab by Anantara Trained in the following departments - Sales & Marketing - Finance - Purchasing - Human Resource - Front Office

Grand Copthorne Waterfront Hotel - Independently conducting site inspections with potential clientels. - Negotiating and closing business deals with both coporate and leisure clientels for events. - Provide administration support and event coordinattion assistance to the Assistant Director of Events Services. - Assist in the setting up of the outdoor catering service for the hotel. - Provide assistance in the first outdoor catering event for the hotel.