Tammy Redmond

Responsible for planning and marketing execution to increase visibility in strategic markets such as medical, marine or military. Green belt certified quality leader responsible for implementation of ISO 9001 and ISO 13485. Leadership has lead company to win Best Places to Work by Plastics News for 2 years.

Marketing Strategy and Tactics ➢ Seasoned in all aspects of marketing including leadership, brand development, brand management, collateral development, event planning and promotional campaigns. ➢ Launched an integrated marketing campaign focused on giving the sales force the tools to work more effectively with clients using a 5-step sales process. ➢ Received Honorable Mention in three categories for collateral and communications material at the annual 2005 International Financial Communicators Association competition. ➢ Managed over 250 marketing related projects on average each year. ➢ Orchestrated successful, unique campaigns that merged various aspects of marketing into a cohesive strategy: o Branding brochures that illustrated the unique selling positions of the company’s top five sales force branches. o Consumer education campaigns highlighting the unique characteristics of 23 investment options. o Coordinated sales force promotions and consumer education efforts with unique and successful product-launch campaigns. ➢ Converted ideas into long-term business and marketing plans that were implemented with success: o AEGON Advantage – Integrating numerous divisions into one selling unit o Wealth Management – Entering the mass affluent baby boomer market o IBD Strategy – Increasing market presence among independent sales force.