Taiwan Andy Cheng
Business Development Manager @ XING Mobility
About
Good day! My name is Andy - a cat and dog person. Some people like me because of my active, down-to-earth, sporty type, and thank God, giving me a good sense of humor. To me, business is meeting human's needs. I enjoy communicating with people to address their needs. That's why I love SELLING and MARKETING, being a bridge between supplier and customer within an organization or externally. No matter if a deal is closed or not, I always try to DELIVER VALUE. Looking at my 20-year sales and marketer careers, I have almost completed the jigsaw puzzle with piece by piece critical functions such as Business Developing & Account Managing | Digital Inbound & Outbound Marketing | Influencer Marketing | Product Marketing | Channel Marketing | Marketing Communication | Public Relationships | Worldwide Exhibition & Event Execution. Equipped with professional skills and mindfulness, I would love to help people for the better!
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Taiwan
Computer Hardware
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Experience

Business Development Manager
Taoyuan City, Taiwan
Promoting Immersion Cooling Battery Systems as BBU 800V & BESS Battery Energy Storage System |XingMobility.com | andycheng@xingmobility.com Born for supercars, now XING Mobility applies the tech. to data centers. Founded by Tesla veteran & Panasonic TW Chairman in TW since 2015, we've designed and manufactured patented “Immersion-Cooling Battery Systems” for demanding e-supercars, commercial EVs, power utilities, data centers, realizing the ultra-fast charging capability and unprecedented safety.

Server Business Development Manager
台灣 New Taipei City 板橋區
Making sure brand well-recognized & business profitable, I had been trying my best to fulfill client’s requirements with Rack Server in chassis, barebone, whole system, or ODM/OEM.

Global Marketing Assistant Manager
台灣 Taipei City 台北
Listed Corporate : 2395 ❖ Product Line Covering ➢ Industrial PC and Machine Vision ❖ Experience ➢ Product Marketing ➢ Partner co-marketing ❖ Contributions ➢ Initiated the online forum 2021 InnoTalks with worldwide tier 1 partners https://page.advantech.com/InnoTalks ➢ Handled Intel co-marketing program ➢ Marketing IPC and machine vision products

Global Marketing Assistant Manager
❖ Product Line Covering ➢ Digital Whiteboard Solution with Software as a Service (SaaS), Large Format Display, Portable Monitor, and Projector ❖ Experience ➢ Marketing Communication & Strategy ■ Cover positioning, messages, and channels for product, solution, and ecosystem. ➢ Product Marketing ■ Leverage diverse content creation such as teaser/intro/how-to video, key visual/rich content/infographic art work, and white paper/presentation sales kit/article/post. ➢ Inbound Marketing ■ Strengthen customer journey with inbound marketing through YouTube/FB/LinkedIn, landing page, blog, etc. ➢ Influencer Marketing ■ Incorporate influencer’s endorsement and insight for marketing and product/solution enhancement, applying to focus countries ❖ Contributions ➢ 2020 Professional Monitor & Projector Project Promotion “Work from Home” ➢ 2020 Portable Monitor Series “Work Where Life Takes You” ➢ 2016 - 2019 ViewBoard (Interactive Flat Panel) + myViewBoard (SaaS) ➢ 2014 - 2016 Projector LightStream Series

Business Developing & Channel Marketing Senior Specialist
Listed Corporate : 3454 ❖ Products / Solutions: ➢ Network Cameras, NVR, and Central Management Software ❖ Experience & Contributions Business Development: ➢ Completed the yearly business developing project of Taiwan 163 Colleges & Universities from ZERO Channel Marketing: ➢ Co-worked with sales to achieve over 100% target revenue USD 8 million in East Europe/Russia/CIS ➢ Co-worked with sales to achieve over 100% target revenue USD 5.4 million in Southeast Asia/Japan ➢ Made my whole territory (East Europe/Russia/CIS/Southeast Asia/Japan) distributors invest Double Amount on marketing activities for VIVOTEK compared to the last year

Global Marketing Senior Specialist
New Taipei City, Taiwan
Listed Corporate : 8114 ❖ Products / Solutions: ➢ POS solutions ❖ Experience ➢ Retail Product Marketing ❖ Contributions ➢ Completed yearly project : 7-language websites ➢ Completed yearly project : global successful cases database ➢ Planned & Won Taiwan Excellence Award : TellPOS KS-6910TS with payment & loyalty program

Global Marketing Communication Supervisor
Listed Corporate : 8210 ❖ Products / Solutions: ➢ Racked Server, Pedestal Server, PC case and solution ❖ Experience & Contributions ➢ Product Marketing & Marketing Communication: • Built up marketing functions from scratch during chaotic period • Created a brand new Order-Oriented Website & Membership Website ➢ Worldwide Event Planning: • Setup the preparation procedures for international exhibitions like CeBIT and so many • Made co-marketing with Intel, Microsoft, Nvidia

Marketing & PR Specialist & Assistant Manager
Taipei, Taipei City, Taiwan
❖ Products / Solutions: ➢ Software developing for public sector, electronic manufacturers | Open source software testing & certificate ❖ Experience ➢ Marketing Communication & Strategy ➢ Public Relationship ❖ Contributions ➢ Open source opinion leader image built-in for Taiwan ➢ 2-year media exposure on an monthly average of 7 times, covering news, insight in well-known media ➢ Worldwide 1st six & Taiwan 1st Microsoft .NET successful story enablement, plus press conference and exposure ➢ Project - software programs with Taiwan Institute for Information Industry ➢ Successful PR for co-marketing enablement with associations, media, and partners
Taiwan Andy Cheng's Contact Information
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