Syed Muhammad Ali Raza

Leading Business Operations at Optix Pakistan Pvt Ltd, responsible for operational strategy, revenue performance, and cross-functional coordination. Focused on process improvement, team leadership, and delivering consistent business growth.

Optix brings imagination to life. Ultrafast fiber-to-the-home (FTTH) technology delivers a fast Internet connection with up to 60mbps speeds for downloads and uploads – enough to power every tablet, laptop, gaming system and streaming device in your home. Optix enables a quantum leap in performance with limitless online potential.Manage a successful sales support team and ensure that the team consistently meets or exceeds daily sales performance metrics. Responsibilities : Act as a liaison with Higher Management / Sales Team / VIP customers, following and executions of deployments and other issues. Responsible for the development and implementation of new processes and procedures for effective and efficient team operations. Work closely with Marketing/vendor to create, implement, and track successful marketing campaigns that maximize Company’s revenue. Remain knowledgeable of key processes, business initiatives and internal resources in order to assist the sales team and recruitment in accomplishing company goals.

Multinet Pakistan, an operating company of Axiata is an innovative data and voice communication provider for state-of-the-art managed services solutions to meet the needs of its carrier and enterprise customers. Multinet excels in providing leading-edge connectivity solutions to C2C, C2B and B2C segments on its own multi-layered OFC network, spanning over 17 cities across Pakistan.

Participating in Finalizing Annual Business Plan( ABP) Forecasting sales (Product-wise, Service-wise) for all locations of area for complete fiscal year. Ensuring good after sales services to the customers. Performing market research and competitive analysis. Performing cost benefit analysis Administering HRM of area sales. Developing / implementing Annual Business/ Action Plan( ABP) Motivating and supporting sales & recovery teams to achieve their targets. Conducting market research for Competitors Analysis and organize accordingly. Planning and organizing operational projects to ensure successful execution. Ensuring excellent customer services. Ensuring Safety, Security, & Audit Compliance in the areas. Developing and managing Human Resources. Coordinating with all related departments within area & region.

Enhance business profitability and market share of assigned business area. Managing existing accounts base of assigned area and new Customer Acquisition. Conducted extensive market research Analyzed the economic conditions, surrounding business activities such as industry trends and competition activities. Developed relationship with existing clientele to encourage the use of TCS all products and services. Developed area plans to achieve sales objectives. Partnering with other departments like Operations, DP & Accounts to resolve customer’s queries and complaints’. Networking with prospect customer and establishing long term business relationships.

Responsible to achieve recovery targets for G, O, I & S. Invoicing and dispatching. Follow-up with customer through visits and help to process invoices for timely payments. Building relationship with customers to avoid unforeseen situation in recovery timetable. Working on discrepancies in invoice and ensure on time payments. Coordinate with Recovery Managers to kill long outstanding dues. Coordinate with Recovery Managers to kill claim and HRC issue. Coordinate with accounts for making credit / debit notes, rate differences and CN supports as well. Coordinate with concern Business Development Manager for customer understanding. Assist to Recovery Managers for expected recoveries calendar wise. Help to Recovery Managers in absence of other colleagues. Collection and deposit of cheques to cashier as per format.