swetha raman

* Responsible for development and transfer of card test processes to Asia manufacturing sites * Interact with core Engineering, Marketing, Operations and Quality teams to launch Secure Digital card products to mass production * Card test yield improvement and failure analysis * Coordinate release of NPI BOMs and ECOs/MCOs into PDM system (Agile)

* Sales * Responsible for inside sales of all IMI storage testers and duplicators * Manage complete sales cycle from prospecting to closing * Respond to RFP's and RFQ's * Provide pre-sales and post-sales support to customers * Work closely with IMI distributors and resellers to increase sales of IMI products * Maintain records of customer communication and sales activity using CRM tool * Technical Marketing * Perform market research and competition analysis to influence new product developments * Create and maintain IMI product literature including brochures, data sheets user manuals and sales support material * Support marketing activities by attending conferences, trade shows and marketing events * Provide product demonstration and user training to customers * Support online marketing through IMI’s website, search engine optimization and other social media

* Responsible for new product introduction (NPI) of flash memory products and their successful launch to mass production * Sustain and support existing flash memory product lines * Work closely with manufacturing team and production floor to ensure smooth manufacturing flow * Characterize new flash memory products and validate devices during first silicon * Coordinate with test, marketing, design and production teams regarding flash memory product issues and yield improvement

Activities and Societies: NCC Girls Cadet, Cultural club (Music and Dance)

Activities and Societies: Cultural club (Music and Dance)