Swati Dhamunia

Head Of Digital Marketing @ Careerwill

About

Computer Science Graduate with 5+ years of experience specializing in digital marketing and social media strategies. Expertise in handling the digital marketing vertical of companies, driving brand presence and engagement. Skilled in blogging, Photoshop manipulations, and managing online presence through SMM, Adwords, SEO, and website development (CSS, WordPress). Proven track record in implementing and optimizing digital marketing campaigns across web and mobile app platforms. Proficient in SEM, social media, display, and mobile marketing, consistently delivering successful results. Strong product management knowledge for complex websites, complemented by marketing strategy and automation expertise. Experienced in growth hacking through technology and automation for large-scale businesses. A motivated professional committed to driving growth and delivering impactful results.

Country

India

City

North Delhi

Industry

Marketing & Advertising

Skill

Social Media Marketing, Digital Marketing, Strategic Planning, Digital Strategy, Research, Video Editing, Project Planning, Social Media, Marketing, Microsoft Office, Microsoft Excel, Microsoft Word, Microsoft PowerPoint, YouTube, Customer Service, Management, Team Leadership, Teamwork, Human Behavior, Communication

Experience

Head Of Digital Marketing

Careerwill

2022-4 - Present · 4 yrs 6 mos

Delhi, India

At Careerwill, I lead the creative and strategic direction across multiple digital touchpoints. My role bridges branding, content, and performance — focused on high-impact visibility and growth. Key Highlights: ✅ Created and executed branding strategies that positioned Careerwill as a trusted name in the edtech space. 📱 Built and scaled social media strategies that connect with millions of learners across platforms. 📈 Worked on performance marketing campaigns with a focus on ROAS, targeting, and conversion-led creatives. 🔍 Contributed to SEO-optimized content strategies, improving visibility on search engines. 🎙️ Curated and promoted high-value podcast content with top educators and experts. 📅 Managed branding for offline & online events, driving engagement & attendance. 🔥 Generated over 1 billion+ organic views through digital content. 📹 20+ videos trended on YouTube, reaching top spots in education and career categories.