Swati Gupta
Head of Marketing & Product Marketing @ Heron Data
About
Enthusiastic about building creative GTM and growth systems around real customer workflows— by talking to users, seeing how the work actually gets done, and translating technical product details into strong positioning and pipeline-generating motions. At Heron, I’ve built the inbound engine from scratch—setting up the systems and running fast experiments across lead gen + demand gen, paid media, partnerships, and pre- and post-sale flows to scale what works into qualified pipeline and revenue. Always happy to chat about early-stage GTM, product storytelling, and the NYC startup community - swati@herondata.io
United States
New York
Computer Software
Growth, Strategy & Operations, Product Management, Product Design, Customer Journey Mapping, Product Lifecycle Management, Stakeholder Management, Go-to-Market Strategy, Project Management, Leadership, Business Analytics, Product Marketing
Experience
Head of Marketing & Product Marketing
Heron Data
New York City Metropolitan Area
Founding Marketer + building out growth strategies for GTM
BizOps / Strategic Projects
Heron Data
New York City Metropolitan Area
Standing up new functions, building scalable inbound & outbound systems, and driving revenue growth. Focused on marketing, customer success, and scaling the GTM/Growth org.
Founder Associate to the CEO
Heron Data
New York City Metropolitan Area
Finding demand in new business segments and building the GTM strategy to capture it.
Management Consultant
Alvarez & Marsal
New York City Metropolitan Area
Advised clients across financial services, consumer, and technology, and was focused on corporate transformation and carve-outs. Represented the NYC office nationally on the Emerging Leaders Board (ELB) and served on the A&M Young Professionals Board for the CPI practice.
Product Manager
Cox Communications
Atlanta, Georgia, United States
VC Analyst
Tech Square Ventures
Atlanta, Georgia, United States
Revenue Ops & Analytics
CareerBuilder
Greater Atlanta Area
Education
Georgia Institute of Technology
Strategy & Innovation
Honors: Zell Miller Full Ride Scholarship, Faculty Honors, Dean's List Involvements: • Executive Round Table Senior Vice President of Finance • Alpha Xi Delta Sorority - Diversity, Equity, Inclusivity Team
The University of Chicago Booth School of Business
Booth Scholars Deferred MBA Candidate - Deferring indefinitely.
Georgia Tech Sam Nunn School of International Affairs
International Relations and Affairs
Studied at the Georgia Tech Satellite Campus in Lorraine, France for a 12-week study abroad program to learn about international business strategies, global relations, and social & environmental sustainability in an international setting.
Chattahoochee High School
Summa Cum Laude
Honors: Summa Cum Laude, International Skills Seal, AP Capstone Diploma, National AP Scholar with Distinction, GHP Finalist, National Merit Scholar Semi-Finalist, Involvements: Chapter Beta Club President, Student Leadership of Johns Creek, National Honor Society, Girls Who Code
Swati Gupta's Contact Information
Phone
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