Sven Klockmann

Founder @ Barcomation Group

About

I specialize in turning complex automation challenges into practical, scalable solutions across both warehouse and production environments. With a strong blend of technical expertise and real-world operational experience, I help businesses bridge the gap between technology potential and measurable performance. My work spans the integration of AutoID, barcode systems, machine vision, robotics, and material handling into cohesive solutions. This includes warehouse and fulfillment automation as well as production applications such as quality inspection and traceability. From concept through to implementation and optimization, I help organizations improve visibility, reduce errors, and build future-ready operations through smarter data capture and system design.

Country

Australia

City

Greater Sydney Area

Industry

Industrial Automation

Skill

Management, Sales, Business Development, Business Strategy, International Sales, Sales Process, International Sales Management, Solution Selling, Project Management, International Project Management, Account Management, Key Account Management, Marketing, Marketing Strategy, Product Marketing, Leadership, Team Leadership, Barcode Technology, Machine Vision, Auto-ID

Experience

Founder

Barcomation Group

2026-4 - Present · 6 mos

Sydney, NSW

Managing Director

Automation Systems and Controls

2026-5 - Present · 5 mos

Melbourne, VIC

Regional Sales Director - ANZ, ASEAN & INDIA Logistics & Warehouse Automation Solutions

Cognex Corporation

2021-1 - 2026-3 · 5 yrs 3 mos

Sydney, New South Wales, Australia

Built a new regional organization in the largest geographical "white space" region with a focus on the warehouse and logistics automation industry, establishing new offices, hiring and training sales and technical teams, implementing processes in line with global growth strategy. Successfully achieved sales and growth targets, owning the associated P&L for ANZ, ASEAN & INDIA regions. Developed strategic partnerships and implemented innovative solutions to drive operational efficiency and customer satisfaction.

Regional Sales Manager - UKI, BENELUX, NORDICS - Logistics & Warehouse Automation Solutions

Cognex Corporation

2020-1 - 2020-12 · 1 yr

Europe

Warehouse and Logistics Automation focused with 1D and 2D automated barcode reading, as well as 2D and 3D machine vision solutions (e. g. parcel dimensioning, item/label detection, classification and identification). Carrying the largest revenue responsibility in Europe by managing the largest revenue area in Europe consisting UK, Ireland, Belgium, Netherland, Luxembourg & Nordics. Rapidly developing and transforming the sales team and delivering the largest YoY growth across Europe despite the largest base revenue.

Head of Sales - EMEA - Mobile Barcode Reading Solutions

Cognex Corporation

2018-1 - 2020-12 · 3 yrs

Europe

Building and leading a European wide vertical sales team, collaborating with all existing sales teams to develop a new high growth business segment. Achieving highest sales revenue globally as well as strongest growth rates compared to other regions (US, APAC). Developing channel partnership as well as technology partnerships with Apple, Google, Samsung, NOKIA, RedHat, IBM, etc. Additionally leading high growth logistics vertical sales team of UKI, BeNeLux & Scandinavia in 2020

Business Development and Product Marketing Manager - EMEA - Mobile Barcode Reading Solutions

Cognex Corporation

2017-1 - 2017-12 · 1 yr

Europe

Developing a new high growth business segment in the mobile products group across all European sales teams. Integrating mobile computing solutions to various WMS and MDM platforms. Ivanti Velocity (Wavelink), StayLinked, SAP, SOTI, etc.

Key Account Sales Executive D/A/CH - Logistics & Warehouse Automation Solutions

Cognex Corporation

2015-1 - 2016-12 · 2 yrs

Germany, Austria, Switzerland

Developing and building a new high growth business segment in the logistics vertical with a focus on industry leading accounts in all German speaking territories. End user key accounts included AMAZON, ZALANDO, EDEKA, ARVATO, HERMES/OTTO, DHL.

Senior Territory Sales Engineer - Germany North

Cognex Corporation

2013-9 - 2014-12 · 1 yr 4 mos

Hamburg Area, Germany; Karlsruhe Area, Germany

Joining a high growth business segment as the first European product sales specialists for identification products. Exceeding quota and performance goals year on year. OCR, DPM 2D and 1D Code reading in automotive manufacturing as well as warehouse and logistics automation project. Solving complex 2D and 3D vision applications for quality inspection, measurement, robot guidance and identification solutions.

Senior Sales Account Manager Barcode Solutions

Mediaform Informationssysteme GmbH

2011-10 - 2013-9 · 2 yrs

Hamburg Area, Germany

Developing marking and reading solutions across all industries using label printing and barcode reading technologies. Commercial responsibility for contract drafting, negotiations and profitability analysis. Custom label manufacturing, barcode scanner and label printing solutions.