Suyoung Jang

Senior Team Manager @ Leverage Shares EU

About

As a Senior Manager of the APAC Retail Division at Leverage Shares, I specialize in building localized ETF and ETP brand strategies that resonate with retail investors across Asia. With a strong background in digital marketing and fintech communications, I’m passionate about connecting innovative financial products with the right audiences through clear storytelling, accessible education, and meaningful community engagement. Currently, I’m leading community-based marketing initiatives in Korea, leveraging existing networks and partnerships to expand awareness of LeverageShares. At the same time, I am spearheading our market entry efforts into Japan, building communications from the ground up with a focus on relationship-building and localized messaging. Previously at KT Corporation, I managed digital campaigns in the New Media division and led public-sector fintech projects such as Gimpo Pay in the blockchain business unit. These experiences shaped my approach to combining technology, public trust, and user experience — values I now bring to the financial investment space. My goal is to help LeverageShares become a trusted voice for retail investors in APAC by developing transparent, content-driven strategies that prioritize education, engagement, and empowerment.

Country

City

South Korea

Industry

Information Technology & Services

Skill

MS 엑셀, 스프레드시트, 데이터 시각화, 데이터분석, 파워포인트, MS 오피스, 리서치, 비즈니스 영어, 일본어, 소셜미디어 마케팅, 소셜미디어, 영어, 관리, 비즈니스, 분석능력, 브랜드 마케팅

Experience

Senior Team Manager

Leverage Shares EU

2025-2 - Present · 1 yr 8 mos

대한민국 서울

Leading Korea’s ETF/ETP retail marketing strategy, with a focus on community engagement and financial education - Creating strategic content and brand partnerships to reach more investor - Developing Japanese market communications from scratch - Managing media partnerships - Producing localized pitch decks and product sheets for institutional and retail channels - Coordinating follow-up communications with domestic brokerages

마케팅

Metadium

2024-3 - 2025-1 · 11 mos

Led marketing strategy for Metadium, a decentralized identity (DID) blockchain project. Managed marketing strategy, community growth, and educational campaigns to expand awareness in Korea and Southeast Asia. Directed cross-platform content creation and oversaw brand messaging across key digital channels.

마케팅 프리랜서

2022-5 - 2024-1 · 1 yr 9 mos

Collaborated on marketing projects across sports and media sectors as an independent consultant. - Led marketing and on-site operations for domestic and international sports events - Managed sponsorship proposals, audience campaigns, and event branding

Product Manager

2021-1 - 2022-2 · 1 yr 2 mos

대한민국 서울

Worked as the service planner for KT’s blockchain division, managing end-to-end operations and planning for the local currency (regional payment) platform, including collaboration with local governments. - Led platform operations including mobile app and back-office systems - Oversaw B2G communications - Managed customer service center for local currency users - Supported policy-based subsidy issuance through the platform - Directed project integrating local currency with public delivery app payments

서비스 운영

2019-1 - 2020-12 · 2 yrs

대한민국 서울

Operated and planned services for KT’s Creator Factory, a media support center for creators and small business owners. - Managed the official website and operated online/offline center activities - Operated KT’s branded YouTube channel - Led digital education and support programs for small business owners - Supported production of cue-tone ads for local businesses

Assistant Brand Manager

CJ CheilJedang

2015-7 - 2017-2 · 1 yr 8 mos

대한민국 서울 중구

Supported brand strategy and campaign planning for major FMCG food brands. Assisted in cross-functional coordination for product launches, and monitored market performance to optimize marketing initiatives.