Susanna L.

Susanna L.

Senior Vice President, Team Head, Strategic Communications and Brand @ UOB

About

Experienced PR Practitioner | Media Relations | Event Management | Crisis Management Specialist I am a passionate and versatile PR professional with a strong track record in both agency and in-house environments. I excel in identifying and addressing communication needs, crafting and implementing effective media relations strategies, media pitching, event coordination, crisis management, and developing internal communications and CSR initiatives. With a results-driven approach, I pride myself on my ability to lead projects to success with exceptional outcomes.

Country

-

City

Hong Kong SAR

Industry

Banking

Skill

Corporate Communications, Strategic Communications, Crisis Communications, Marketing Communications, Media Relations, Public Relations, Brand Management, Corporate Branding, Corporate Social Responsibility, Crisis Management, Digital Strategy, Event Management, Integrated Marketing, Marketing Strategy, Press Releases, Reputation Management, Social Media, Copywriting, Internal Communications, Social Media Marketing

Experience

UOB

Senior Vice President, Team Head, Strategic Communications and Brand

UOB

LinkedIn
2024-3 - Present · 2 yrs 7 mos

Hong Kong SAR

UOB

First Vice President, Strategic Communications, Brand and Customer Insights

UOB

LinkedIn
2020-6 - 2024-3 · 3 yrs 10 mos
UOB

First Vice President, Business Planning, Brand and Strategic Communications

UOB

LinkedIn
2019-1 - 2020-6 · 1 yr 6 mos
UOB

Vice President, Business Planning, Brand and Strategic Communications

UOB

LinkedIn
2016-8 - 2019-1 · 2 yrs 6 mos
DFI Retail Group

Public Relations Manager - 7-Eleven

DFI Retail Group

LinkedIn
2013 - 2016 · 3 yrs
Otis Elevator Co.

Manager, Communications

Otis Elevator Co.

LinkedIn
2011 - 2013 · 2 yrs
HKT

Corporate Communications Manager

HKT

LinkedIn
2007 - 2010 · 3 yrs
Hill & Knowlton

Consultant, Technology Practice

Hill & Knowlton

LinkedIn
2006 - 2007 · 1 yr

Education

The University of Hong Kong

The University of Hong Kong

LinkedIn

Susanna L.'s Contact Information

Email

******@***.com

Phone

(**) *** ****

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