Summer Zhu
Senior Strategy Manager @ Schneider Electric
About
• 8 year working experience in management consulting and in-house strategy development • Extensive experiences in business strategy, supply strategy and digital development • Strong professional graduated from INSEAD
China
Huangpu District
Industrial Automation
Internal Controls, Auditing, Market Research, Marketing Strategy, Segmentation, Market Analysis, Marketing Research, Business Strategy, Marketing Management, Strategy, Financial Modeling, Business Development, Social Media Marketing, Leadership, Management, Online Marketing, Competitive Analysis, Analysis
Experience

Senior Strategic Marketing Analyst
Shanghai
Core member in developing 5-year strategic plan (STRAP) Led China off-road equipment market strategy development; Determined project scope and managed a senior level cross functional team of 4. Initiated market research and analysis of auto and energy industries. Identified significant market trends and worked with external vendors for deep studies. Developed specific vertical “go-or-no-go” strategies and realized 10% resource savings. Collaborated with global marketing team to assess complex multinational operations and provide insights into the Chinese market. Defined market segmentation for micro vehicles as part of product development and go-to-market strategy project. Designed pricing database to conduct in-depth internal and competitor pricing analysis and provided guidance for pricing decisions. Conducted competitor analysis and assisted in cost analysis to realize cost savings.

Senior Consultant
Shanghai
•Researched and analyzed diverse industries including finance, chemicals, machinery, consumer goods, and luxuries. •Performed in-depth analysis of the financial performance of listed companies to evaluate arm’s length principle of transfer pricing. Client Management •Conducted extensive on-site interviews with client functional leaders to analyze company operational flow. •Resolved client concerns and provided tax solutions, bridged clients’ needs with senior management inputs. •Managed and trained 11 juniors to conduct complex data mining and analysis in various projects.
Summer Zhu's Contact Information
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