Sultan Rasheed

Providing strategic guidance on brand positioning, digital growth, and market expansion to enhance business performance.

Plan, implement and manage the overall long-term business success, marketing strategies and measuring strategic operational goals & KPIs

Brand Marketing

- Managing The Digital Marketing & Social Media Department - Plan and execute all marketing database, social media and display advertising campaigns. - Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs). - Identify trends and insights, and optimize spend and performance based on the insights. - Brainstorm new and creative growth strategies. - Plan, execute, and measure experiments and conversion tests. - Collaborate with internal teams to create landing pages and optimize user experience. - Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. - Collaborate with agencies and other vendor partners.

- Develop creative marketing and communication plans in line with the company objectives. - Plan and manage media schedule, content creation and distribution. - Conduct marketing research to support any required project and keep up with latest marketing trends. - Analyze clients and targets to identify growth opportunities. - Build brand through relationship management and strategic communications. - Establish and maintain effective relationships with all clients. - Carry out ongoing competitive content assessment of other related businesses regularly. - Continuously monitor, measure and improve effectiveness of communication initiatives.

It show you how to build an online marketing plan, promote business online, and improve website landing page for greater customer conversion rates and reporting.