Subhasmita Mahapatra

Initiated strategic research initiatives to enhance the user experience of OpenBlue Enterprise Manager (OBEM), OpenBlue Companion, and Security products—shaping the future of smart building analytics, workplace utilization, and security systems. End-to-End Research Leadership - Led discovery-to-production research for OBEM, OpenBlue Companion, and Security solutions, ensuring data-driven design decisions. - Conducted in-depth qualitative research on complex HVAC automation systems, including Command and Control functions, Fault Detection Diagnostics, Setpoint parameters, Faults & Alarms system, Work Order Management system, etc. along with competitive analysis to benchmark industry standards. - Designed and executed quantitative research studies, such as card sorting, surveys, tree-testing, and usability testing, for both internal projects and large-scale global design revamps. Workshop Facilitation & Team Development - Envisioning OBEM’s Future: Initiated team-building workshops using LEGO to help individuals and the design team conceptualize OBEM’s evolution from diverse perspectives. - Project Alignment: Designed project management workshops like the Lean UX Canvas Board, UX SpeedBoat Method, Prioritization Matrix for fostering team alignment on research objectives and design vision. - Research Training: Developed and conducted UX research training programs for the India design team, covering foundational research methodologies, interview techniques, synthesis processes, and industry best practices. Research Operations & Participant Recruitment - Built an in-house research panel, recruiting B2B HVAC professionals globally to streamline user research efforts. - Led research operations, ensuring efficient recruitment processes and participant management within the organization. AI & Product Ecosystem Integration - Partnered with AI teams to integrate AI-driven solutions into OBEM, collaborating with stakeholders to envision AI’s role in the product ecosystem.

Shaping user experiences for HRBP products, particularly within the Talent Management domain. My work focused on optimizing solutions like Workforce Now and Lifion, enhancing critical HR functions such as onboarding, performance management, and succession planning. - User Behavior Analysis: Conducted in-depth research to understand how HR professionals, Managers and Employees interact with talent management tools, identifying pain points and opportunities for improvement. - Mixed-Methods Research: Employed qualitative and quantitative methods, including discovery research (1:1 interviews), usability testing (moderated & unmoderated), surveys, and behavioral analytics, to uncover actionable insights. - Stakeholder Collaboration: Partnered with product managers, designers, and engineers to ensure research findings informed decision-making and improved user engagement. - Research-Driven Strategy: Synthesized complex user feedback into strategic recommendations, influencing product roadmaps and driving enhancements in workforce management solutions. - Workshops & Advocacy: Led research workshops and training sessions, fostering a user-centric culture across cross-functional teams using experimentative approaches such as "Fish-bone" activity, focussed group discussions, card sorting, etc. - Awareness: Presented research projects, and methodologies involved to senior executives at a global level to showcase the importance of research in product lifecycle and its impact in making the products' experiences.

- Within 8 months I have worked on more than 8 projects and I had the most challenging yet interesting work experience since our core users for the organization were kids (k1-12) - Conducted majorly qualitative studies such as with users(kids especially class 3rd -10th Standard), created archetypes for kids belong to particular age group - Conducted remote ethnography from across India in multiple zones (including the north-east) to discuss product feedback, anticipate user behavior, and sense usage pattern - Engaged with users through 1:1 interviews (discovery projects), diary studies, workshops, and explorative studies - Led workshops on gamification with stakeholders to make them understand how serious and arcade games work using the sandwich method and storytelling - Led a social media project on Instagram to make awareness of UX research case studies, stories, and methods in a metaphorical manner, known as "Futures Lab"

• Enhanced user experience for CIBC clients handling Mortgages by designing projects from coding to delivery. • Led design projects for Ericsson clients in Automation and IT, collaborating cross-functionally with product management and development teams. • Developed tools under an agile framework, understanding design systems and automation processes for Tata Consultancy Services.

- Developed a Detox game for IGD (Internet Gaming Disorder) subjects and designed a new gamified research survey method for both quantitative and qualitative data which includes UI/UX design, user research and personas, their thought patterns, narratives, gamification models, different types of research, etc - Understanding overview on CBT (cognitive Behavioural therapy) through 40+ research papers and DSM - 5 guidelines - Conducted field studies with IGD subjects (teenagers) at the SHUT (Service for Healthy Use of Technology) clinic - a department of clinical psychology under NIMHANS for behavioral analysis under the guidance of Dr. Manoj Kumar Sharma - Designed emoticons and character designs for the Teenager tool kit and Game applications - Developed a tool kit to understand a teenager's daily lifestyle or routine - Conducted in-person workshop with teenagers and kids through an experimentative gamified approach to understand their daily lifestyle to develop normalcy criteria - Developed a serious game (at prototype level) that included introducing the concept of a guide through an imaginary character and storytelling, social interaction, decision making, and mood tracking system which included intrinsic gratification - Published research papers in collaboration with other psychologists and psychiatrists on Internet Gaming Addiction Still supporting the cause and collaborating with NIMHANS, helping them in providing design solutions.

Worked for the client - Reliance Jio. My core responsibility was in system-level design where I worked initially on B2B Business Innovation of small Kirana Stores which involved Design Research and Strategy. Further, I worked on B2C transaction of small Kirana Stores in terms of UX Design.