Stine Bjornoy

Stockholm based jewelry brand sold via own webshop & Åhléns marketplace.

Buyer Details including Beauty (Online / in-store).

Assistant Buyer at H&Ms External Cosmetics. - Sales analysis - Product optimization - Planning and follow-up of campaigns - Daily contact with suppliers - Ongoing market analysis to find new potential brands The systems I worked in was SAP and CDW Hero.

- Responsible for launching DogBuddy in Norway - PR - making sure to get press coverage all over Norway - Translation and copy of the app and website - Approving dog sitters - Customer service - give the best possible experience for the users - Making sure we hit targets - Drive traffic through marketing campaigns, events and social media Tools: Intercom, Zendesk, Google Analytics, Looker, Google doc sheet etc.

One of the leading beauty online retailers in Scandinavia. Responsible for the Norwegian site Bangerhead.no. With extensive focus on market communication and SEO/SEM and campaigns. I have managed to increase yearly turnover for Bangerhead.no with more than 100% since I started, with a minimun spend on marketing. I worked daily with digital marketing and communication to the Norwegian market including the weekly newsletter and the content. - Social Media Responsible: Instagram (Increased number of followers from 2,200 to 23,000 during the first year) and Facebook (Continuously communicating campaigns and competitions, and interaction with customers). - Some brands that I suggested to be a part of the assortment: bio-Oil, Caudalie, COOLA, Egyptian Magic, Oribe, Pixi, RMS Beauty, R+CO, Smith&Cult ++

Successfully helped with setting up Harvey Nichols, Kuwait. Managing the womenswear department with 20 member of staff. I was responsible for developing and executing sales strategies to reach sales targets and drive sales; this included weekly meetings with buyers to give feedback on the collections performance. Worked closely with visual to ensure the store was fronting the trends successfully, as well as managed brand trainings to the team.

I was part of the team to set up Acne fashion show at LFW for three seasons. Represented Acne at their concession at Liberty and Harvey Nichols, where I was selected “Sales representative of the month” in July 2011. Submitting weekly reports to the head office about sales and feedback about the collection to optimize sales.