Steven Ekstract

Inducted into the Licensing International Hall of Fame. The licensing industry Steven Ekstract helped build now generates more than $340 billion in revenue annually, connecting brands with consumers through countless products and experiences. His induction into the Hall of Fame recognizes not just personal achievement, but the foundational role he played in creating the modern licensing ecosystem. His journey from reluctant licensing convert to industry Hall of Famer exemplifies how passion, timing and strategic vision can transform not just a career, but an entire business sector.

Your guide to profiting from the world of licensing The brand licensing business is everywhere, turning intellectual property in sectors like entertainment, sports, and fashion into consumer products. Brand Licensing For Dummies offers advice from a pair of the leading experts on licensing to anyone entering the business of connecting content owners with product creators. In this clear guide, you'll learn about the inner workings of licensing and how both licensor and licensee benefit. Discover how to identify opportunities, negotiate deals, market licensed products, and navigate the legalities of licensing. Licensing gurus Steven Ekstract and Stu Seltzer bring decades of experience to this guide, demystifying the world of licensing and teaching you all about the win-win partnerships that allow licensors and licensees to do the things they do best. Discover why licensing is valuable to licensors and licensees alike Explore licensing agreements and different types of deals Learn how to spot a valuable licensing opportunity Negotiate solid licensing deals using the latest strategies This book is a must for brand managers, licensing executives, intellectual property attorneys, product developers, marketing managers, and business owners. Whatever your role, Licensing For Dummies will give you practical guidance, legal insights, and strategic approaches to the dynamic landscape of licensing agreements and intellectual property management.

X Tracks Forums are a series of executive level business forums organized for companies seeking Brand Collaborations and Licensing IP. The X symbol represents Collaborations and we combine X with helping to keep companies on track with their brand collaboration and licensing goals.

Global Licensing Advisors provides our client companies with insight and direction for success in the $300 billion a year licensing business. Our 23 years of in-depth knowledge, contacts and experience in all aspects of consumer products and experiential brand extensions imparts the wisdom and knowledge companies need to make informed licensing decisions.

License! Global is the premier publication and leading source of news and trends for the global consumer products and licensing industry. Since launching in 1998, License! Global has become an indispensable touch point for the licensing industry’s top executives and key decision makers with in-depth news and analysis, daily news briefs and live trade show coverage. Not only is License! Global the definitive day-to-day resource for licensing, but it is also the official publication of the industry’s top annual events–Licensing Expo and Brand Licensing Europe. L!G provides complete onsite coverage from both expos in daily special editions, available on the show floor License! Global is the premiere business publication and information source for consumer products licensing. We also publish a Daily Enewsletter and have a an extensive website www.licensemag.com with research data, current news, archived issues and links as well as an interactive tool to find licenses available and granted.

Managed East Coast office for The Hollywood Reporter, a leading Daily Entertainment Trade paper.

Private Secondary School in New York City associated with the United Nations with an emphasis on International Education ( International Baccalaurate courses) and preparing students with a Global outlook.

majored in Communications with emphasis on film & television

Combined graduate course incorporating Media Management and journalism