Steven Jing

Global leader in WOOD industrial machinery and digital manufacturing solutions, operating in over 100 countries with ~7,000 employees and €1.5 billion in global sales (2025). Committed to delivering end-to-end digital solutions from design to production. Key Responsibilities & Achievements: Strategic Leadership & Global Impact : Served as Head of Sales, Marketing, and Services for China, driving sales system transformation and service business growth (Team: 250 Heads, business size :700M RMB), Appointed member of the Global Management Committee, Sales & Marketing Transformation,Organizational Change & Performance Improvement,Lifecycle Services (LCS) Business Unit Leadership,M&A Integration & Localization Execution.

A high-tech company with nearly 40 years of global experience in fire safety technology and system solutions. The company owns full intellectual property rights and world-class R&D capabilities, serving both domestic and international markets. As President, I led strategic transformation, organizational restructuring, and business model upgrade from product sales to integrated solutions. Key achievements include: • Restructured the organization, built a high-performance sales and operations team, and implemented a results-driven KPI system. • Established a new business development unit targeting power, shipping, building, and data centers, creating new growth drivers. • Transformed the sales model from direct to channel-based, expanding the market and increasing coverage. • Improved supply chain and operations through digital tools (OA/CRM), and streamlined UK factory operations under a dual-brand strategy. • Strengthened financial discipline by optimizing cash flow, AR management, and inventory control. • Maintained business continuity during the Shanghai lockdown, achieving record monthly shipments and key project delivery

Sep 2006 – Feb 2022 (16 years, including 12 years in management roles) A global leader in ultrasonic welding and precision manufacturing solutions, part of Fortune 500 company Emerson Electric. Over 16 years, progressed from Procurement Engineer to Director of Customer Solutions and Business Leader for the Welding Service Center in Greater China. Led sales, service, supply chain, and manufacturing operations across the region. Recognized as one of the fastest rising and youngest executives in company history. Key Responsibilities & Achievements 🎯 Director of Customer Solutions & Business Head – Welding Service Center, Greater China Jan 2019 – Feb 2022 Key Responsibilities: • Led a team of 170+ across applications R&D, application sales, after-sales service, and tooling manufacturing to build Branson’s differentiated competitive advantage. • Spearheaded the establishment of the Welding Service Center, a new business unit focused on niche markets, driving the company’s strategic shift toward “Solutions + Services”. • Managed the tools business (USD 60M annual sales) and service profit center (USD 15M annual revenue), ensuring consistent growth and operational efficiency. • Oversaw South China operations (50+ staff) and a tooling manufacturing workshop (26 staff) to ensure timely delivery and cost control. • Led an advanced applications R&D team, delivering over USD 10M in sales through customized customer solutions in 2019. • Expanded technical support capabilities by launching new application labs in Dongguan and Tianjin, enhancing local service responsiveness and customer satisfaction. • Focused on talent development – 8 direct reports promoted to managerial or director roles over 8 years. 🛠 Head of After-Sales Service, Greater China Jun 2015 – Dec 2018 🚚 Head of China supply chain (with APAC Trade Compliance responsibilities), Nominate as China management committee Sep 2006 – Jun 2015

September 2016 – December 2018 • Award: Fudan-Washington Innovation and Entrepreneurship Project Award • Core Courses: Strategic Management, Organizational Behavior, Innovative Business Models, Global Operations

May 2021 – December 2025 • Research Focus: Impact of Business Model Transformation in B2B Industrial Sectors on Strategic Competitive Landscape • Research Emphasis: Digital Transformation, Solution-based Business Model Innovation, Customer Value Creation Research Outcome: Analysis of the Impact Path of Service Innovation in Manufacturing Enterprises, and explores the strategic logic of service-oriented transformation based on enterprise practices