Steve Costa

Marketing Manager @ Purever

About

As a passionate Marketing Specialist, I thrive on transforming creative ideas into impactful marketing strategies that resonate with audiences and drive engagement. With hands-on experience across marketing, communications, and event management, I’ve had the opportunity to lead successful campaigns both in remote and on-site environments, always focused on delivering meaningful results. Throughout my career, I've taken a holistic approach to marketing, combining creativity with data-driven strategies to elevate brands and connect with customers. My expertise spans across event management, content creation, digital marketing, and brand development, giving me a well-rounded understanding of the marketing landscape. Here’s a glimpse of what I’ve achieved: - Event Management: Organized and led company participation in major tradeshows, overseeing all aspects from registration and logistics to event marketing, lead capture, and on-site coordination. - Website Development: Designed, built, and managed the company's Wix website, focusing on optimizing structure, content, and user experience while tracking performance through analytics. - Social Media & Ad Campaigns: Managed and created content for multiple social platforms, while launching and optimizing paid advertising campaigns on Facebook and LinkedIn. - Video Production: Took ownership of producing promotional videos from concept (storyboarding) to editing using Adobe Premiere, driving higher engagement and brand visibility. - Branding & Rebranding: Played a key role in the company’s rebranding efforts, aligning visual identity, messaging, and marketing materials to reflect our updated brand values. - Content Creation: Led the production of newsletters, blog posts, and promotional brochures, managing everything from concept and content to design and distribution. - Creative Storytelling: Crafted and translated compelling blog posts, success stories, and marketing collateral to communicate the brand's value and connect with diverse audiences. I'm excited about the future of marketing, and I'm always looking for opportunities to apply my skills to new challenges, whether through developing a brand’s identity, launching targeted campaigns, or creating unforgettable events that leave a lasting impression. Currently open to opportunities where I can continue to innovate and grow in a dynamic environment. Let's connect and explore how we can collaborate to bring your brand’s story to life!

Country

Portugal

City

Tondela

Industry

Marketing & Advertising

Skill

Content Creation, Portuguese, Shopify, Content Development, Social Media, Digital Literacy, Resiliency, Creativity and Innovation, Cultural Intelligence and Diversity, Critical Thinking, Emotional Intelligence, Problem Solving, Adaptability, Teamwork, Communication, Event Management, Adobe Premiere Pro, Logistics Management, Event Marketing, Wix Website Builder

Experience

Marketing Manager

Purever

2026-4 - Present · 6 mos

Marketing Manager

Purever Industrial Solutions

2026-4 - Present · 6 mos

Marketing Manager

Coldkit

2026-4 - Present · 6 mos

Marketing Manager

Florida Light Solutions

2025-1 - 2026-3 · 1 yr 3 mos

• Led the development and execution of comprehensive marketing strategies to drive brand growth and increase customer engagement across multiple channels. • Spearheaded the creation and implementation of the company’s branding strategy, ensuring consistency and alignment with business objectives across all platforms and materials. • Oversaw the end-to-end development of the product catalog, including content creation, data aggregation, and design using InDesign, to enhance product visibility and sales. • Led the end-to-end development of the company website on Wix, taking full ownership of site structure, content strategy, and visual design to ensure a clear, user-friendly experience. • Designed and managed promotional flyers, from conceptualizing key messaging and creating visual content to executing email distribution campaigns, boosting customer outreach and conversions. • Managed and optimized social media presence, including content creation, community engagement, and performance analytics across various platforms to increase brand awareness and drive audience engagement.

Digital Marketing Specialist

2024-1 - 2025-1 · 1 yr 1 mo

- Website building and management on Wix and Shopify - Social media management - Content creation - Meta and Google ads - Market research and analysis

Marketing, Communications & Event Manager

Cleanwatts

2021-1 - 2023-10 · 2 yrs 10 mos

- Organization and management of internal events and company’s participation in major tradeshows. I managed all aspects such as registration; booking travel and lodging; contributing to stand design; leading production of all collateral; managing logistics; directing event marketing; coordinating lead capturing. - Development of the website on Wix. I was responsible for the structure, content, and design, along with the general management and analytics. - Production of several promotional videos. I was responsible for creating the storyboard and producing the videos on Adobe Premiere. - Production of several promotional brochures. I played a key role on the production of brochures, assisting with content, design and structure. - Production of newsletters. I lead all aspects of the newsletter from content to design; and from elaboration of the mailing list to the delivery of the newsletter.

Marketing Manager

VPS - Virtual Power Solutions

2020-1 - 2021-1 · 1 yr 1 mo

Remote

- Collaboration on the company’s rebranding process - Management of social media. I was responsible for content creation and analytics of our various social media platforms - Launch and management of ad campaigns on Facebook and LinkedIn. - Creation and translation of blog posts and success stories.