Steve Shakespeare

Leading the UK&I New Models Sales & Broadcom GTM business. Arrow have expanded beyond core distribution business to become the dedicated outsource partner for Broadcom; operating Sales, Marketing and GTM for Broadcom's software portfolio of enterprise, cybersecurity, cloud and mainframe software for existing channel partners, customers and new white space opportunities.

Leading the EMEA Enterprise & Public Sales team. Responsible for Intel sales strategy and execution in key vertical markets, including Automotive, Telco, HPC, Energy, FSI, Health, Government and Education. The team's priority is to accelerate enterprise and government demand for Intel's latest products with OEM hardware partners to enable customer success. The team partner with Intel’s significant customers in these markets to win transformation technology solutions that enable customer success and created demand for the full portfolio of Intel products and services. Delivered 2023 above plan and on track to meet or exceed 2024 targets. Leading EMEA team of 100 salespeople; built the organisation following a global restructure. Also serves as UK country manager. Collaborates extensively to orchestrate resources across the breadth of Intel to win and drive revenue growth with Intel's largest customers.

Responsible for leading and growing the EMEA Business Management Sales Operations organisation ,talent development, org capability and culture growth. Accountable for overall regional customer operations strategy, supply and competitive pricing execution across the Country, OEM and Business Unit Sales teams to deliver to direct billings PORs and consumption sales KPIs, MSS and margin for the region. Customer exec engagements (Retail, Distributors, Channel, OEM, Enterprises) with the field directly and through events to address opportunities, challenges and enable growth. Experienced Press spokesperson and public speaker. Responsible for EMEA Retail investment strategy development in collaboration with Global Retail Sales to win in retail segment, and to orchestrate the EMEA win back strategy. Leads team to develop and execute to distribution channel strategy for operations, supply and pricing.

Responsible for achieving consumption sales targets for PCs through the largest retail accounts across EMEA. Led an organization of retail sales account managers to win and drive sell through programs of PCs into consumers. Drove competitive win back programs. Led the team to maximize sales volume through integrated marketing campaigns, e.in all major markets to execute modern PC campaigns plans to drive refresh with mainstream modern PC focus.

Lead lead of pricing and business segment managers to deliver Datacentre, IOT business client and consumer KPIs through pricing strategies. Collaborated closely with WW HQ to enable field sales to drive to sales goals through commercial pricing & investment programs and competitive pricing deals negotiations. Delivered enterprise and IOT investment programs that won critical deals and won Datacentre market share whilst ramping IOT design wins across the industry to set foundation for double digit growth. Enabled programs to deliver retail share growth.

Functional leader of the EU region organisation of 60 retail sales managers, responsible for sales to and through major retailers. Responsible for developing and leading EMEA retail investment and sales strategy to win and grow computing business sales with and through all major EMEA computing Retailers. Press spokesperson for UK and regular speaker at events.

• Functionally led the EMEA organisation of business sales managers, responsible for sales to Enterprise customers, Government and corporate resellers. Focus to deliver to sales targets for Client and Server Intel based solutions to major accounts across EMEA.

Responsible for driving Intel’s UK&I sales through all retail channels. Responsible for leading and driving Intel’s sales directly through OEMs and indirectly through IT outsourcers, System integrators, Resellers and Telcos.

Grew Allocated Covered accounts revenue/CPU volume . Appointed team leader to drive day to day sales out to top customers. Coached new hires to win business and customer alignment. Regular public speaker, to customers and press speaker for the channel • Built Business Development engine from ground up to grow the UK broad channel.

Responsible for growth of Intel Sales with Major Computing OEMS , ISVs and SI's in UK.

Transitioned from IT operations to technical sales role, responsible for leading Intel Online Services cloud hosting EMEA technical sales organization of IOS. The team had full accountability for designing and proposing ebusiness service solutions to customers. UK was top-performing region globally, as measured by revenue per head. Technical Public Relations spokesperson for EMEA.

Infrastructure Manager at Intel Online Services in Reading. As a founding leader for IOS in Europe. I played a significant role in the staff hiring of over 150 people, skills development ramp and successful start-up of the business to plan. Managing a team of engineers, responsible for implementation and operations of all Data Centre Ops/Billing, DB and backup Systems. IT Manager for Intel European Design Engineering Centres in Denmark. Relocated to Denmark in 1998 to join the site management team and manage the IT organisation and integrate the acquisition engineering design centres in Denmark, Poland and France. Broad range of IT Management and engineering roles within Intel IT. • Internet and Messaging Engineering Manager • Data warehouse engineer and project manager • Software developer for PC and mainframe solutions • Client and Network analysis