Stephen Lydiat

Stephen Lydiat

Sales Director UK & Eire @ Bollé Safety

About

A reliable, consistent, professional manager of sales-oriented people and commercial relationships, who values honesty, integrity and experience as being the ultimate drivers of results. With a background in banking and financial services bringing a strong commercial focus, mutually- beneficial sales performance is at the forefront of my relationships with distribution partners. Delivering quality products and services to all our end users (via distribution) provides a rewarding and effective means to ensure our team consistently exceeds budget expectations and our commercial partners are motivated and positive. My effective management of sales teams is achieved with trust, openness, and clear communication. My respect for their capabilities, commitment and contribution is key to being able to manage with a light touch, guiding rather than telling, encouraging rather than demanding. Managing of significant key accounts ensures I am able to lead by example and understand the environment at first hand. Expertise:  Sales Strategy Development  Business Requirements Analysis  Solutions Development  Full P&L Management  Leading, Coaching & Mentoring Teams  Sales Process Management & Training  Telesales & Media Marketing  B2B Sales Environments  Performance Management / KPIs  Remuneration & Resource Planning  Route to Market / Strategy  Budgetary Management  Performance Related Pay  High Level Negotiations

Country

United Kingdom

City

Greater Oxford Area

Industry

Consumer Goods

Skill

Experienced Sales Professional, Operated and been very successful in muliple industry sectors, Recruiting, Sales Management, Reviews, Team Building, Team Leadership, Target Costing, Market Planning, Account Management, Performance Management, Sales Process, Training, B2B, Business Strategy, New Business Development, Sales, Lead Generation, Negotiation, Selling

Experience

Bollé Safety

Sales Director UK & Eire

Bollé Safety

LinkedIn
2024-3 - Present · 2 yrs 7 mos

As Sales Director UK & Eire at Bollé Safety, I successfully led a team of sales professionals to exceed targets and develop regional sales plans. • Managed a team of 8 individuals to consistently surpass multimillion pound targets. • Developed regional sales and promotional plans with distribution partners to drive growth. • Provided market intelligence and insights to inform future development projects.

Bollé Safety

Sales Director UK & Eire

Bollé Safety

LinkedIn
2024-3 - Present · 2 yrs 7 mos
Bollé Safety

Senior Sales Manager UK at Bolle Safety

Bollé Safety

LinkedIn
2022-10 - 2024-3 · 1 yr 6 mos
Bollé Safety

Regional Sales Manager

Bollé Safety

LinkedIn
2016-10 - 2024-3 · 7 yrs 6 mos

Key responsibilities are to liaise, consult and work with a given distribution network within my region to help them increase business with Bolle Safety for the benefit of both businesses. This will include but not limited to product training, staff training, marketing, trade shows/events and customer visits on their behalf. Quarterly and annual reviews. To increase the number of distributors on my region inline with Bolle's growth plan. To achieve or exceed annual targets with the required margin. Arrange, promote and attend trade shows to promote the markets awareness of Bolle and it's services. To engage and develop business with Major infrastructure projects, such as Hinkley Power Station, Thames Tideway and HS2. To work and engage on designated company projects. To be a team player and team coordinator for the benefit of my colleagues and Bolle. Also I engage and work closely with End Users on a consultative basis to ensure they have the correct information in order to be able to protect their workforce to a very high standard, this also includes Prescription Safety eye wear.

Ansell

Territory Sales Manager

Ansell

LinkedIn
2014-6 - 2016-4 · 1 yr 11 mos

South East England

Main activities and responsibilities are to work with the existing distributors within my given region to ensure Ansell's hand wear was the products of choice and that it was activitly being promoted to all End Users. This would involve quarterly review meetings, product training, joint visits or visits to End Users on behalf of the given distributor. To increase the number of distributors within my given region to help continue the Ansell's growth and Presence in the market place. To achieve or exceed my annual target with the necessary margin. To attend trade shows to promote Ansell's products and gain market awareness.

Phoenix Surveying Equipment Ltd

Sales Manager

Phoenix Surveying Equipment Ltd

2009-10 - 2013-6 · 3 yrs 9 mos

Reading, United Kingdom

Key responsibilities & deliverables • Headhunted by owners with a remit to troubleshoot and turn around an under-performing operation and deliver against aggressive growth targets. • Secured new business which resulted in an increase in turnover of over 183.5% from £251,000 in 2009 to £678,000 in 2011 and £690,000 in 2012. • Worked closely with MD on ad hoc basis on particular projects such as the design of a new branch.

Riche de Fleurs

Transition Manager

Riche de Fleurs

2009-2 - 2009-9 · 8 mos

Witney

Prior to my appointment this business was technically insolvent, therefore I was appointed by the Owner to undertake a complete review of the business and to develop and implement strategic plans to turn around the business and generate a positive cash flow. In summary by completing a full business review, engaging with staff, clients, accountants and the bank and a huge amount of effort and hard work I returned the business to a positive cash flow of £45,000 which was growing week by week. This role was only ever going a short term position.

Halifax

Regional Business Banking Sales Manager

Halifax

LinkedIn
2008-2 - 2009-1 · 1 yr

National

Manager of a newly formed sales team of 10 Business Banking Managers. Successfully engaged with and turned around this underperforming team (82% of target) to delivering 101.3% of target, within a six week period of starting. Q2 110% of target.

Bank of Scotland

Regional Sales Manager (Associate Director)

Bank of Scotland

LinkedIn
2002-6 - 2008-1 · 5 yrs 8 mos

I held three roles during this period with HBOS, Firstly as an Vehicle Finance Manager. Due to success in this role I was promoted to Team Leader and then to Regional Sales Manager were I successfully led a sales team to over achieve for 2 years.

Experian

Account Manager

Experian

LinkedIn
2001-9 - 2002-6 · 10 mos

Responsible for both securing new accounts and account managing existing customers. I worked within the Business Information division and became Account Manager of the year within my first full financial year.

Lloyds Banking Group

Account Manager

Lloyds Banking Group

LinkedIn
1995-5 - 2001-9 · 6 yrs 5 mos

Southern England

Motor Finance position which involved managing and securing business from franchised and used car dealerships. Responsibilities included full F&I training and targeting, submitting and reviewing credit facilities, marketing campaigns to name a few.

Wagon Finance

New Business Rep

Wagon Finance

1991 - 1995 · 4 yrs
Army Office Training

Officer Cadet

Army Office Training

1989-10 - 1991-6 · 1 yr 9 mos

Aldershot and Sandhurst

Stephen Lydiat's Contact Information

Email

******@***.com

Phone

(**) *** ****

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