Stephanie Hinkle
Director of Marketing and Vendor Partnerships @ MadeToOrder, Inc.
About
I am a highly creative, results-driven leader with an in-depth knowledge of the promotional products industry. As a marketing professional, I specialize in crafting connected experiences that resonate with clients and deliver measurable results. My expertise spans strategic account planning, operational processes, business development, branding initiatives, and corporate communications. With a proven ability to develop and nurture both internal and external professional relationships, I strive to help companies and sales executives grow their brand and expand their reach in innovative and impactful ways. From sustainability-focused campaigns to trend-driven marketing strategies, I thrive on identifying opportunities and transforming them into actionable solutions. I excel in designing multi-channel marketing strategies—including email campaigns, idea books, and curated product collections—that educate, inspire, and elevate brand visibility. My passion for social selling and creating value through promotional trends helps businesses stay ahead in an ever-evolving marketplace. Core Competencies: -Strategic Account Planning & Business Development -Creative Campaign Development & Execution -Social Media Strategy & Education -Branding & Corporate Communications -Vendor Relations -Sustainable Packaging & Promotional Trends
United States
Greensboro--Winston-Salem--High Point Area
Marketing & Advertising
Vendor Relations, Email Marketing, Web Design, Graphic Design, Corporate Branding, Corporate Communications, Content Development, Time Management, Event Planning, Social Media Marketing, Recruiting, Human Resources, Office Management, Public Relations, Sales, Marketing, Social Media, Event Management, Outlook, Microsoft Excel
Experience

Marketing Manager
Oversee all aspects of the company’s marketing efforts, including brand development and rebranding; corporate communication; email campaigns; blogs; graphic design; and social media management. Create visually appealing and effective sales collateral to support the sales team and drive business growth. Design and implement targeted email campaigns to nurture leads, drive conversions, and maintain customer relationships. Crafts engaging blog posts and content to position the brand as an industry thought leader. Design, build, and maintain the company’s website, ensuring functionality and brand consistency. Lead efforts to define and refresh the company’s brand identity to align with business objectives. Act as the primary point of contact for supplier partners, fostering strong relationships and collaboration.

Marketing Manager
Bellevue, Washington, United States
RED Promotions was acquired by MadeToOrder in June 2024. Oversee all aspects of the company's marketing efforts, including brand development and rebranding efforts, corporate communication, e-mail campaigns, blogs, graphic design, and social media management. Create visually appealing and effective sales collateral to support the sales team and drive business growth. Design and implement targeted email campaigns to nurture leads, drive conversations, and maintain customer relationships. Craft engaging blog posts and other content that supports the company's marketing goals and positions the brands as an industry thought leader. Oversee the development and maintenance of the company's website. Lead efforts to define and refresh the company's brand identity, ensuring consistency and alignment with business objectives. Build and maintain strong relationships with our supplier partners as the main point of contact.

Marketing Director
Develop and oversee all aspects of internal and external branding; Design selling, training and marketing materials to generate exposure, drive businesses with existing clients, and create new business opportunities; Work with Executive Leadership to evaluate and develop go-to market strategies; Establish a marketing plan that includes messaging, budgets, and visual assets; Research industry trends and present opportunities to integrate into the business model; Design campaigns and assets to be used across multiple channels; Oversee internal and external communication, including social media platforms; Manage and lead marketing team members

Creative Director
Expand business with key client accounts that include a variety of Fortune 500 as well mid and small-size organizations seeking to grow their brand presence; Provide creative promo solutions while incorporating clients’ core values and initiatives; Present innovative and curated promotional items that create a lasting impression; Develop new and marketable collateral; Work alongside Sales and Client Service teams to identify opportunities; Social Media Manager and Content Creator

Strategic Account Director
Act as a strategic resource for creating brand-building, marketing solutions with the goal to increase profitability across multiple Enterprise accounts; Develop marketing collateral; Strategically utilize client relationships and project history knowledge to explore and develop new opportunities; Manage multiple projects with varying clients, timelines, priorities, costs, and logistical complexities; Design creative presentations using innovative product ideas to support the clients’ marketing goals; Manage vendor and client relationships; Social Media Manager and Content Creator

Senior Account Manager
Charlotte, North Carolina Area
Oversee and manage a team to service and grow client accounts; Develop and maintain client and vendor relationships; Provide guidance to ensure the customers’ expectations are met; Apply professional experience and industry knowledge to execute business building strategies; Identify customer needs and offer practical and imaginative solutions; Procure branded merchandise for customer programs; Webstore Manager; Brand Development; Graphic Design; Social Media Manager and Content Creator

Account Manager
Learn the promo industry; Work closely with team members to ensure that all project requirements, deadlines, and schedules are completed while building and maintaining trust with each customer account; Research and procure branded merchandise for client programs; Graphic Design

Marketing Coordinator
Hudson Hampton Realty
Charlotte, North Carolina Area
Develop and create digital marketing content; Write copy for web and social media; Interpret online marketing analytics; Assist with community relations and promotional events.

Business Development & Client Consultant
GuidantHR, LLC
Charlotte, North Carolina Area
Process, support and train clients on the use of online payroll systems; Process client payrolls; Enroll employees in online benefit systems; Oversee employee onboarding for clients; Process background and drug tests; Assist with client recruiting efforts; Create and maintain all company-wide forms and client materials; Manage and design company promotional materials; Prepare training presentation and proposals; Assist with business development; Manage website and social media accounts

Director of Marketing and Communications
Freedom House Church - Charlotte NC
Charlotte, NC
Director of Marketing & Communications- June 2016- March 2017 Oversee all written and visual communications; Develop and implement a staff-wide project management system; Manage multiple social media accounts; Web content management; Collaborate with the Creative Team to develop and execute concepts; Develop and maintain a photography database; Oversee communication interns and volunteers Event Manager & Conference Coordinator October 2013- December 2016 Support Event Coordinator in the planning, production, administration, and execution of events; Create layouts and develop event concepts; Assist in determining the design and direction for events; Propose new ideas, concepts, and implementation processes for events; Design graphics, invites, or promotional materials; Collaborate with the Creative & Events Teams; Interact with and provide instruction to event volunteers.

Executive Assistant, Office/Communications Manager, & HR Coordinator
Thinkgate LLC
Charlotte, North Carolina
Perform a variety of clerical and administrative tasks related to the efficient operation of the Charlotte office while focusing on key areas of responsibility: Executive Assistant, Office Manager, Communications Manager, and HR Coordinator. General Duties: Achieve and maintain high quality work, client relations, and team relations; Consistently meet deadlines while maintaining high quality work; Perform administrative duties requested by staff and executives; Provide company-wide communication pieces; Coordinate calendars, meetings, and office events. Executive Assistant Provide admin support to the CEO, interim CFO, & CTO; Manage extremely active calendars & scheduling; Provide a gatekeeper role; Prepare correspondence; Organize all travel; Maintain confidential information. Communications Manager Compose operational communication pieces for HR and the company; Keep employees informed on logistics and progress; Design and develop an internal bi-monthly newsletter; Develop organized efforts to improve employee engagement Office Manager Develop company wide forms and organization; Create/maintain the company organizational chart; Organize company travel; Assist accounting with monthly reports; Order/ Maintain office supplies; Maintain the break room and conference rooms; Sort and distribute incoming mail; Coordinate office events, working lunches, and overtime projects; Serve as the main receptionist-- manage phones, take messages, greet public; Create electronic invitations/ promotional materials for all events/ parties (birthday, office moral boosters, holidays, meet and greets); Serve as company's Safety Manager HR Coordinator Process and coordinate the on-boarding and off-boarding of employees; Act as a main contact for new employees during their transition to work; Create/ Distribute offer letters and on-boarding paperwork; E-verify all new employees; Work with staffing firms to fill open positions.
Stephanie Hinkle's Contact Information
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