Stelios Eleftheriou

• Managing all aspects of the NAGA Pay Operations (Baas, Crypto, Fintech). • Responsible for the P&L and the achievement of the company’s KPIs. • Setting up, managing, and scaling operational processes for Operations, Marketing, Business Development, and Product. • Defining and reaching business goals, mainly focused on User acquisition, and further strengthening the Product, based on client feedback, as well as competitive research. • Constantly analyzing metrics and implementing initiatives to improve business objectives. • Working closely with other teams inside the Group to resolve any operational or product issues.

• Owning and managing the Parimatch operations in Cyprus. • Responsible for the P&L across the region. • Setting up, managing and scaling operational processes for Operations, Marketing, Business Development and Customer Support. • Defining and reaching business goals, mainly focused on business growth and profitability. • Analyzing metrics and implementing initiatives to improve business objectives. • Working closely with HQ teams to resolve any operational or product issues.

• Identifying promising new markets to enter and developing further existing ones • Cultivating a team spirit and adaptive working environment • Crafting new promotions and offers to attract new clients • Monitoring sales figures and liaising with sales agents to increase performance • Monitoring all relevant promo tactics, measuring and optimizing campaign performance • Formulating activities targeting new partnerships and enhancing existing ones • Using marketing initiatives to develop business through media buys, social media, promotions, email marketing and other means • Developing and organizing webinars in various languages to support clients

• Exploring the scope for entering new markets and enhancing existing markets • Contributing to a positive and dynamic working environment • Generating new ideas for promotions and offers to attract new clients • Monitoring sales figures and communicating to sales agents to increase performance • Monitoring all relevant promo tactics, measuring and optimizing campaign performance • Formulating activities targeting new partnerships and enhancing existing ones • Using marketing initiatives to develop business through media buys, social media, promotions, email marketing and other means • Developing and organizing webinars in various languages to support clients • Generating and approving new affiliate partnerships and assisting them in promoting OptionTrade

• Generating new ideas for promotions and offers to attract new clients • Monitoring sales figures and communicating to sales agents to increase performance • Monitoring all relevant promo tactics, measuring and optimizing campaign performance • Formulating activities targeting new partnerships and enhancing existing ones • Developing and organising webinars in various languages to support clients • Generating and approving new affiliate partnerships and assisting them in promoting OptionTrade

• Generating free leads through affiliates and IBs • Constantly recruiting and maintaining relationships with affiliates, IBs and white labels • Closing deals for the company as well as for the Group • Updating and maintaining the company website • Liaising with and providing support to all company departments • Running Paid Marketing Campaigns – Google adwords, Banners, Facebook ads, Email marketing campaigns

• Generating leads and following up to turn them into customers • Testing various sales offers to maximize conversions with email marketing • Publishing weekly newsletter for our customers and suppliers as a means of cultivating a strong relationship with them • Gathering requirements from all departments and developing needs analysis document for ERP implementation, and assisted with the implementation of the system • SEO optimizing company’s website and did an SEO off-page campaign, including a portal website funneling leads to the main website. (many years later, still on page 1 of Google for our main keyword “pork wholesale” – without quotes)

• Running a network of over 190 websites • Generating leads and profits in various niche markets • Heavily involved in the Internet Marketing niche, teaching people time-tested direct response strategies, as well as the latest developments in Internet Marketing – from permission based email marketing to WEB 2.0.