Stefan Boettcher

💻 At QLICK.XYZ, I specialise in Google Ads and a full range of PPC, SEA, and SEM services, offered on a freelance or contract basis. My goal is simple: to help businesses grow by combining strategy, execution, and education. Whether you need someone to run your campaigns, refine your approach, or teach your team, I bring over a decade of hands-on experience to every project. My work is structured around four core pillars: 🔍 QLICK.DIGITAL End-to-end performance marketing services, from in-depth PPC audits and strategic campaign planning to account management and hands-on optimisation. Available on an ongoing or ad hoc basis, this is ideal for businesses that want expert execution and measurable results. 🤝 QLICK.CONSULTANCY One-to-one consultancy sessions focused on all aspects of online growth, with a particular emphasis on performance marketing. Perfect for founders, marketing teams, or in-house specialists who want targeted support and actionable insights. 🧠 QLICK.WORKSHOP Interactive group training sessions, delivered remotely or on-site, designed to build in-house capability and confidence in performance marketing. These sessions are practical, hands-on, and tailored to your team’s specific goals. 📈 QLICK.ACADEMY A more structured growth consulting programme running over 3, 6, or 9 months. With regular weekly, bi-weekly, or monthly calls, we work closely together to shape long-term strategy, build scalable systems, and embed performance marketing best practices into your business.

☕️ A passion project turned thriving subscription brand. 🌱 What started as an idea quickly became a hands-on journey: building the website, crafting the brand, growing a community, and turning a love for great coffee and the outdoors into a real business. Coffee And Coast is now my living case study, with proof of how powerful storytelling, strategy, and creativity can turn a vision into reality. 📦 We offer flexible coffee subscriptions for individuals and offices, freshly roasted, 100% specialty Arabica beans delivered straight to your door. 🌊 But this isn’t just about coffee. It’s about a lifestyle: adventure, fresh air, and moments that matter. From sunrise dips and weekend hikes to slow mornings by the sea, we’re here to fuel your journey, wherever it takes you.

🌍 A new chapter in sustainable travel. We’re on a mission to make exploring the world not just eco-friendly, but carbon-negative. Our platform brings together and compares sustainable stays and eco-tours from across the globe, so you can plan your next adventure with confidence and clear conscience. 💚 Whether you’re chasing remote landscapes, meaningful cultural experiences, or off-the-beaten-path adventures, Exploreo helps you travel better, while creating unforgettable memories while making a positive impact on the planet.

🎙️ In my former podcast, I shared bite-sized content and honest observations with regards to business, start-ups, entrepreneurship, and the freelance world and everything from mindset and productivity to growth strategies and the realities of building something from the ground up. 🚀 Whether you’re a founder, freelancer, or just curious about the world of modern work, you’ll find ideas, reflections, and lessons designed to help you grow. Because in business and in life, #EveryDayCounts. 🎧 All previous episodes here: https://creators.spotify.com/pod/profile/thestefanboettcherpodcast/ 📲 I’ve now moved this content to my TikTok channel, where I continue to share and talk about all of the above. You can follow me here: https://www.tiktok.com/@stefanboettcher_

➠ www.moneysavingpro.com I headed up the Paid Search division for the US-based price comparison site MoneySavingPro.

➠ www.buddieup.co.uk A network of independent professionals in the creative industries supporting each other, startups, SME's and global organisations.

➠ www.unbxd.co.uk Joined the UNBXD PPC team, providing SEM solutions for local and national clients.

➠ www.mastersofmayfair.com Advised and strategised global paid search for new traffic acquisition.

➠ www.cocomama.com I was an active participant at Cocomama, a network of experienced, multilingual, data driven search engine marketing specialists.

➠ www.top10.com (URL no longer valid) Top10 was a hotel metasearch start-up, comparing thousands of relevant hotels from all major online travel agents (OTAs), their popularity data, customer reviews, prices and much more into a simple top 10 rank of hotels for any destination. Top10 was backed by Accel, Balderton, Founder Collective, Idealab, Forward Partners and Shakil Khan, with funding of $12m. RESPONSIBILITIES Headed up the Paid Search team, formed processes, dashboard reporting for internal stakeholders and built a globally scalable data driven model across multiple search engines and selected targeted markets. I was closely aligned with the Commercial Director, CMO and CEO to define paid search KPIs and other targets. I had full autonomy over all paid search channels. Set up and chaired QBR's with Google, Bing/Yahoo and other external suppliers.

Dissertation Topic: 'An investigation into how brand managers to carefully consider the power and contributions of emerging online communities with their significance on brand equity building.' (May 2008).

Introduction to marketing, advertising and public relation principles by the London Chamber of Commerce and Industry, followed by in-depth marketing course guided by the Chartered Institute of Marketing.