Srimeghana Kothamasu
Analytics Engineer @ Red Ventures
About
As a passionate professional deeply immersed in data analytics and technology, I'm dedicated to leveraging insights to drive meaningful solutions and improve business outcomes. With a Master of Science in Business Analytics from the University of California Los Angeles (UCLA) and a Bachelor of Technology in Computer Science, I bring a diverse skill set and a strong foundation in data science and technology. I've developed expertise in Python, SQL, and various data visualization tools like Tableau and Power BI throughout my career. I've also earned certifications in Adobe Analytics, Google Analytics 4, Product Analytics, and a range of machine learning and deep learning techniques. In my recent role as a Natural Language Processing Trainee at TRAVERSAAL.AI, I contributed to the development of conversational search models using GPT and NLP techniques, enhancing user experience and driving results. During my time as a Supply Chain Data Analytics Intern at ROCKET LAB, I conducted detailed analyses and optimized safety stock levels, resulting in significant cost savings. Beyond work, I've been involved in impactful causes. As a Fundraising Fellow at MAKE A DIFFERENCE, I spearheaded initiatives that secured substantial funds to support underprivileged children and organized effective campaigns. I've also participated in various data analytics projects and challenges, including being recognized as a finalist in the Amazon X UCLA Hackathon and contributing to the Adobe Analytics Challenge. These experiences have honed my analytical skills and inspired me to tackle real-world challenges with creativity. Driven by a commitment to data-driven decision-making and continuous learning, I'm eager to leverage my skills to drive innovation and create value in the ever-evolving field of data analytics and technology. Let's connect and explore opportunities to collaborate and make a difference together. Feel free to reach out to me via Email: srimeghana.kothamasu.2023@anderson.ucla.edu
United States
San Francisco
Information Technology & Services
Digital Marketing, Online Advertising, Digital Advertising Sales, Deep Learning, Twitter API, Flask, Amazon Web Services (AWS), AMAZON AWS S3, Adobe Analytics, Google Analytics, User Experience (UX), MySQL, Tableau, Microsoft Power BI, Microsoft Excel, Microsoft PowerPoint, Python (Programming Language), R (Programming Language), NLP, Statistical Modeling
Experience

Digital Marketing and Analytics Extern at Expedia
United States
- Assess ad revenue, market share, and current/future tools and capabilities in the digital advertising landscape. - Conduct in-depth analysis of major players in the travel industry to understand their advertising strategies and revenue generation mechanisms. - Digital Advertising Trends Analysis specifically related to the travel industry - Create engaging presentation decks and video recordings, showcasing actionable insights and recommendations for areas of investment in digital advertising space to drive informed decision-making.

Data Science Intern
Centstage
India
Education
Srimeghana Kothamasu's Contact Information
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