Sophia Abraham

- Manage personal artist roster and oversee 180+ distribution-only artists, supporting with comprehensive marketing strategies. - Contribute to brand strategy development, social media curation, content creation, and platform growth. - Worked across multiple projects for artists such as Partynextdoor, Booqoo, DrexTheJoint, Rod Wave, and LazerDim700 developing tailored marketing plans and activations.

- Manage personal artist roster and oversee 180+ distribution-only artists, supporting with comprehensive marketing strategies. - Contribute to brand strategy development, social media curation, content creation, and platform growth. - Worked across multiple projects for artists such as Partynextdoor, Booqoo, DrexTheJoint, and Rod Wave, developing tailored marketing plans and activations.

- Supported with marketing strategies for artists on label - Participation in the building of artist's brand strategy -Social Media Platform curation and content creation - Social Media Growth - Vendor Setup and Invoice Processing - Developed and executed of artist's marking plans and activations All under the direction of Lee L’Heureux

- Supported PM's with marketing strategies for artists on label - Reorganized the structure for filing convention of all valuable assets of the label -Created promotional items based off of album and single releases and sent to multiple partners and influencers - Participation in the building of artist's brand strategy - Social Media Growth - Introduction to label administrative responsibilities - Developed and executed of artist's marking plans and activations (e.g. Rod Wave) - Create Electronic Press Kits and One Sheets for artists signed to label which lead to further bookings All under the direction of Dharmic Jain

- Supported NYU Steinhardt’s Music Technology department through administrative management of their premier studio spaces and accompanying classrooms - Managed scheduling and bookings for each studio space - Oversaw all studio activity while providing assistance with equipment selection - Managed and ran inventory for all equipment used within the studios

-Populate enclosures, solder boards, test pedals. - Learn the ins and outs of the building process while gaining the firsthand knowledge of how an electronics manufacturing company operates. Assist in DBA warehouse

- Participation in the building of artist's brand strategy - Social Media Growth - Introduction to label administrative responsibilities - Assistance in development and execution of artist's marking plans - Create Electronic Press Kits for artists signed to label - Learning organizational methods used in talent management and marketing

- Being present for sessions and available to complete tasks for clients. - Going on runs for clients and staff when necessary - Maintaining studio cleanliness & etiquette - Completing projects dictated by studio management as directed -Hosted high profile clientele such as Mary J. Blige, Snoop Dog, Alicia Keys, Roddy Rich, Def Jam Recordings.

Assists in session set-up(microphones, patch bay routing, routing of preamps and processors, track routing). Pro Tools session setup. Analog to digital tape transfers. Analog tape splicing. Maintenance including: hardware cleaning, cable making, TT patch bay soldering.

Handled scheduling for entire staff. Managed inventory counting, and ordering. Head Cake decorator. Handled sales information, along with money handling and deposits.

Taught grades 6th through 8th in Spanish and English Literature in Tompkins Square Middle School. Worked closely with other teachers to create specialized learning plans and experiences for many different students. Created lessons for students that were engaging and fun while learning new skills like a second language.

Crafted and defended a Master's thesis throughout NYU Steinhardt's Music Technology Accelerated Program. Focused on product design in music technology enveloped with accesesbility in the arts. Continued second concentration in Music Business and Marketing.

- Concentration in music production, live and recorded sound engineering, DAW and tech development.

Lead Instrumentalist and Vocalist for conference showcasing the teachings of different high school level Music technology programs throughout the Tri-State.