Sonny Ng

Set up ParaDM operations in South East Asia and India. Formulate and execute business strategies to build the channel infrastructure, generate market awareness and establish customer base in SEA. Build a network of authorised channel partners in SEA comprising of copier vendors, service bureaus providers, traditional value added resellers and system integrators. Develop the skill sets of partners with accreditation training programs covering pre-sales, sales, post sales and developer training. Work with regional marketing team to promote ParaDM awareness, branding and generate leads from joint marketing events with partners.Establish a client base that includes both Multi National Companies and local SMEs. Manage a team of consultants and administrator. Responsible for sales revenue and P&L.

Manage Sage’s business in Asia. Drive sales revenue and profit margins across different product groups comprising of ERP, CRM and Small Business Division. Manage and lead a team of 5 Account Managers in pursuing company business objectives of sales, profitability and growth. Provide guidance in planning and executing business strategies in their assigned territories for the different product groups. Provide general supervision to the team in terms of pricing negotiation, resolving channel conflicts, planning market development activities, partner recruitment and development, target account management and channel management. Manage a reseller network of well over 100 channel partners across Asia. Understand the market dynamics in the various territories and design and execute promotions to achieve the sales targets. Work with marketing team to raise brand awareness and generate leads. Engage the technical team to equip partners with the right skill sets to market, sell and implement company solutions. Work with finance to ensure partners’ AR statuses are healthy and check credit worthiness of partners.